Introduction to webcasting
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Introduction to webcasting
INTRODUCTION TO WEBCASTINGByReginald Dennis MilesB.A., Columbia College, 1997Radio’s ability to survive as a broadcast medium will be the result of ra Introduction to webcastingadio's embrace of webcasting technology.Submitted in partial fulfillment of the requirements For the Degree of Master of Arts, With a Major in Media CommunicationsGovernors state University University Park, IL 604662000INTRODUCTION:We are in an era of digital broadcasting and change. The whole notio Introduction to webcastingn of broadcasting is likely to be turned upside down as different media (satellites, microwave, cable, and broadcasting) aggressively compete while thIntroduction to webcasting
e Internet steadily moves into worldwide dominance. Broadcasting as we now know it will be changed.Today radio IS a simple, ubiquitous part of daily lINTRODUCTION TO WEBCASTINGByReginald Dennis MilesB.A., Columbia College, 1997Radio’s ability to survive as a broadcast medium will be the result of ra Introduction to webcastingeliable reception. Nevertheless, no one could get enough. In many ways, webcasting is following in the footsteps of its precursor. Given enough perseverance and enthusiasm Its balky, low fidelity, non-portable attributes should improve over time making webcasting as universal and commonplace as radi Introduction to webcastingo IS today but with the significant addition of interactivity.The aspect of broadcasting a radio signal over the Internet is the primary focus of thisIntroduction to webcasting
paper. Academic research on the subiect of Webcasting is limited. Studies are in progress at the writing of the paper.However, in this paper we will INTRODUCTION TO WEBCASTINGByReginald Dennis MilesB.A., Columbia College, 1997Radio’s ability to survive as a broadcast medium will be the result of ra Introduction to webcasting the Internet. We will also explore the impact of webcasting technology on radio's ability to survive as a broadcast medium and the effect of webcasting on non-commercial radio. Radio’s ability to survive as a broadcast medium will be the result of radio's embrace of webcasting technology. This pape Introduction to webcastingr will also document the process of placing an educational non-commerclal station WKKC FM 89.3 Kennedy-King College. Chicago onthe Internet.BroadcastiIntroduction to webcasting
ng via the transmission of radio waves in the air will not be replaced. ThisIS a vital element of man's existence. For example, in the event of a natuINTRODUCTION TO WEBCASTINGByReginald Dennis MilesB.A., Columbia College, 1997Radio’s ability to survive as a broadcast medium will be the result of ra Introduction to webcastingoyed through a natural disaster.The following perspective from Clea Simon of the New York Times speaks to the emergence of web radio.Radio at 105 years of age is our oldest electronic medium. Radio IS audio transmitted over airwaves. Web radio is not; it's a changeling, a powerful new means of broad Introduction to webcastingcasting audio. Radio, by its nature, has been limited by space, or distance from a tower or transmitter, and by time, since traditional stations preseIntroduction to webcasting
nt shows in sequence. Web radio is limited by neither. Because of its medium -telephone or cable lines - It does away with the geographic restrictionsINTRODUCTION TO WEBCASTINGByReginald Dennis MilesB.A., Columbia College, 1997Radio’s ability to survive as a broadcast medium will be the result of ra Introduction to webcastingfer them for access at any time. Moreover, because the world, not to mention our government, has been unable to agree on how to regulate the Internet, Web radio is exempt from FCC licensing and restrictions. Any hacker is free to set up a guerrilla site, and listeners will be able to tune in from ar Introduction to webcastingound the world.“Is Webcasting a threat to radio? Not likely yet. Despite recent Wall Street hoopla over Internet-related stock offerings many industryIntroduction to webcasting
observers see no threat to over-the-air radio from webcasting ventures, other analysts, however, say Webcasting might establish a real foothold with INTRODUCTION TO WEBCASTINGByReginald Dennis MilesB.A., Columbia College, 1997Radio’s ability to survive as a broadcast medium will be the result of ra Introduction to webcastingly creating a 21“ century version of the transistor radio”, states Tony Sanders (1999) of Gavin.com.Lawrence Magne (1998) in "Passport to Web Radio" explains that the technological evolution of radio shows US that consumers gravitate to mobile audio and resist tethered audio. To hear a simple radio Introduction to webcastingstation on the Internet calls not only for being tethered to a phone line and a power cord, but also a desk full of technological gear designed for onIntroduction to webcasting
2https://khothuvien.cori!screen and print video. So while Web radio makes engineering sense and has a certain novel appeal, It does not yet fit into tINTRODUCTION TO WEBCASTINGByReginald Dennis MilesB.A., Columbia College, 1997Radio’s ability to survive as a broadcast medium will be the result of ra Introduction to webcastings and limitless options for listeners on the Internet, will increase the potential of Webcasting to become a significant threat to over the air broadcasting according to Harry Martin (2000) in Broadcast Educational Radio magazine (p. 24). Lawrence Magne (1998) concludes while It may be tempting to w Introduction to webcastingrite off traditional radio, chances are that it will continue to coexist comfortably with global Web radio precisely because FM and AM excel with locaIntroduction to webcasting
l audiences and advertisers (p 137).Internet broadcasting or webcasting Is a new method of sending data (audio, video, or text) over the Internet. WebINTRODUCTION TO WEBCASTINGByReginald Dennis MilesB.A., Columbia College, 1997Radio’s ability to survive as a broadcast medium will be the result of ra Introduction to webcastinge a broadcast technology, a mass medium enabling communication from one source or broadcasters to many receivers at the same time. Webcasting simply is the latest product of the evolution of computer technology.This new age of communication did not exist four years ago and now thousands of Web sites Introduction to webcasting and hundreds of broadcasters are webcasting to online audiences. The challenge to radio’s survival is the integration of the Internet into the presenIntroduction to webcasting
t broadcast operations to find new audiences and mainly as a source of new revenues. Radio broadcasting has a new life and powerful ally In competing INTRODUCTION TO WEBCASTINGByReginald Dennis MilesB.A., Columbia College, 1997Radio’s ability to survive as a broadcast medium will be the result of ra Introduction to webcastingr to integrate all eight mass media into a single communication element.3HISTORY OF THE INTERNETThe Internet had its roots during the 1960s as a project of the United States government's Department of Defense, to create a non-centralized network designed to survive partial outages (l.e. nuclear war) Introduction to webcasting and still function when parts of the network were down or destroyed. This project was called ARPANET (Advanced Research Projects Agency Network), creIntroduction to webcasting
ated by the Pentagon's Advanced Research Projects Agency established in 1969 to provide a secure and survivable communications network for organizatioINTRODUCTION TO WEBCASTINGByReginald Dennis MilesB.A., Columbia College, 1997Radio’s ability to survive as a broadcast medium will be the result of ra Introduction to webcastingP (Internet Protocol) technology, which defined how electronic messages were packaged, addressed, and sent over the network. The standard protocol was invented in 1977 and was called TCP/IP (Transmission Control Protocol/lnternet Protocol). TCP/IP allowed users to link various branches of other comp Introduction to webcastinglex networks directly to the ARPANet. which soon came to be called the Internet.Researchers and academics in other fields began to make use of the netIntroduction to webcasting
work, and eventually the National Science Foundation (NSF), which had created a similar and parallel network called NSFNet. took over much of the TCP/INTRODUCTION TO WEBCASTINGByReginald Dennis MilesB.A., Columbia College, 1997Radio’s ability to survive as a broadcast medium will be the result of ra Introduction to webcastings, and was upgraded to a high-speed network by linking several powerful supercomputer stations called nodes.In 1985, the National Science Foundation (NSF) began a program to establish Internet access across the United States. They created a backbone called the NSFNET and opened their doors to all ed Introduction to webcastingucational facilities, academic researchers, government4INTRODUCTION TO WEBCASTINGByReginald Dennis MilesB.A., Columbia College, 1997Radio’s ability to survive as a broadcast medium will be the result of raGọi ngay
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