041712_media_ownership_reply_comments

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041712_media_ownership_reply_comments

Before the Federal Communications Commission Washington, D.c. 20554In the Matter of)2010 Quadrennial Regulatory Review -) MB Docket No. 09-182Review o

041712_media_ownership_reply_commentsof the Commission's Broadcast)Ownership Rules and other Rules Adopted )Pursuant to Section 202 of the)Telecommunications Act of 1996)) MB Docket No. 0

7-294Promoting Diversification of)Ownership in the Broadcasting Services)REPLY COMMENTS OF THE NATIONAL ASSOCIATION OF BROADCASTERSJane E. MagoJeriann 041712_media_ownership_reply_comments

e TimmermanErin L. Dozier1771 N Street N.w.Washington, D.c. 20036(202) 429-5430Sharon WardenNAB Research41016TABLE OF CONTENTSPageI.THE RECORD EVIDENC

041712_media_ownership_reply_comments

E DEMONSTRATES THAT THE CURRENTBROADCAST OWNERSHIP RULES ARE ANTITHETICAL TO THE COMMISSION'S COMPETITION, LOCALISM AND DIVERSITY GOALS AND MUST BE RE

Before the Federal Communications Commission Washington, D.c. 20554In the Matter of)2010 Quadrennial Regulatory Review -) MB Docket No. 09-182Review o

041712_media_ownership_reply_comments...........................7A.Opponents Of Reform Ignore The Competition In Local TelevisionMarkets—Competition That Directly Impacts Broadcasters’Abi

lity To Serve Their Local Markets...................................9B.No Commenter Has Provided Evidence Supporting Retention Of TheTop-Four Restrict 041712_media_ownership_reply_comments

ion...^...................................11c. The Record Is Void Of Evidence Supporting Retention Of The Eight-Voices Test, Particularly In Light Of

041712_media_ownership_reply_comments

The Previous Determinations Of The Commission And The D.c. Circuit.....................14D. Broadcasters’ Ability To Multicast Provides No Basis For R

Before the Federal Communications Commission Washington, D.c. 20554In the Matter of)2010 Quadrennial Regulatory Review -) MB Docket No. 09-182Review o

041712_media_ownership_reply_comments LIMITS AND ELIMINATE THE AM/FM SUBCAPS.................19A.The Record Lacks Any Evidence That The Current Local RadioOwnership Limits Remain Necessar

y In The Public Interest.19B.No Commenter Provides Evidence Justifying The Retention Of The 041712_media_ownership_reply_comments

Before the Federal Communications Commission Washington, D.c. 20554In the Matter of)2010 Quadrennial Regulatory Review -) MB Docket No. 09-182Review o