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Membership essentials recruitment retention roles responsibilities and resources 2 edition

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Membership essentials recruitment retention roles responsibilities and resources 2 edition

Membership EssentialsMembership EssentialsRecruitment, Retention, Roles, Responsibilities, I0TH and ResourcesSecond EditionSHERI JACOBS, FASAE, CAEAas

Membership essentials recruitment retention roles responsibilities and resources 2 editionsaeTb» Ce'itr to' favAaVjn pWileyCover design: WileyIhis book is printed on acid-free paper.Copyright (‘Ị 2016 by Tie American Society of Association

Executives. All rights reserved.Published by John Wiley & Sons, Inc., Hoboken, New JerseyPublished simultaneously in CanadaNo part of this publication Membership essentials recruitment retention roles responsibilities and resources 2 edition

maybe reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning

Membership essentials recruitment retention roles responsibilities and resources 2 edition

, or otherwise, except as permitted under Section 107 or 108 of the 1976 United Stales Copyright Act, without either the prior written permission of t

Membership EssentialsMembership EssentialsRecruitment, Retention, Roles, Responsibilities, I0TH and ResourcesSecond EditionSHERI JACOBS, FASAE, CAEAas

Membership essentials recruitment retention roles responsibilities and resources 2 edition3, (978) 750-8400, lax (978) 646-8600, or on the web at www.copyright.com. Requests to the Publisher for permission should be addressed to the Permiss

ions Department, John Wiley & Sons, Inc., 111 River Street. Hoboken, NJ 07030, (201) 748 6011, fax (201) 748 6008, or online at www.wiley.com/go/permi Membership essentials recruitment retention roles responsibilities and resources 2 edition

ssions.Limit of Liability/Disclaimer of Warranty: While the publisher and author have used their best efforts in preparing this book, they make no rep

Membership essentials recruitment retention roles responsibilities and resources 2 edition

resentations or warranties with the respect to the accuracy or completeness of the contents of this book and specifically disclaim any implied warrant

Membership EssentialsMembership EssentialsRecruitment, Retention, Roles, Responsibilities, I0TH and ResourcesSecond EditionSHERI JACOBS, FASAE, CAEAas

Membership essentials recruitment retention roles responsibilities and resources 2 edition Ihe advice and strategies contained herein may not be suitable for your situation. You should consult with a professional where appropriate. Neither

the publisher nor the author shall be liable for damages arising herefrom.For general information about our other products and services, please contac Membership essentials recruitment retention roles responsibilities and resources 2 edition

t our Customer Care Department within the United States at (800) 762-2974, outside the United States at (317) 572-3993 or fax (317) 572-4002.Wiley pub

Membership essentials recruitment retention roles responsibilities and resources 2 edition

lishes in a variety of print and electronic formats and by print on demand.Some material included with standard print versions of this book may not be

Membership EssentialsMembership EssentialsRecruitment, Retention, Roles, Responsibilities, I0TH and ResourcesSecond EditionSHERI JACOBS, FASAE, CAEAas

Membership essentials recruitment retention roles responsibilities and resources 2 editiony download this material al http:// booksupporl.wilcy.com. For more information about Wiley products, visit www.wilcy.com.Library of Congress Catalogi

ng in Publication Data:Names: Jacobs, Sheri, author. I American Society of Association Executives, sponsoring body. Title: Membership essentials: recr Membership essentials recruitment retention roles responsibilities and resources 2 edition

uitment, retention, roles, responsibilities, and resources / Sheri Jacobs.Description: Second edition. I Hoboken, New Jersey : John Wiley & Sons, Inc.

Membership essentials recruitment retention roles responsibilities and resources 2 edition

, [20161 I Includes index.Identifiers: LCCN 2015041787 (print) I LCCN 2015046218 (ebook) IISBN 9781118976241 (pbk.) I ISBN 9781118976265 (pdf) I ISBN

Membership EssentialsMembership EssentialsRecruitment, Retention, Roles, Responsibilities, I0TH and ResourcesSecond EditionSHERI JACOBS, FASAE, CAEAas

Membership essentials recruitment retention roles responsibilities and resources 2 editionI T.CC AS6 (ebook) I DDC 060—dc23 LC record available at http://lccn.loc.gov/2015041787Printed in the United States of America10 9876 5 4321ContentsAc

knowledgments viiAbout the ASAE-Wiley Series vliiIntroduction ixBy Greg Fine, CAEChapter 1 The Evolving Environment for Membership and Engagement 1By Membership essentials recruitment retention roles responsibilities and resources 2 edition

Kenneth A. Doyle, FASAE, CAE, and Scott D. Oser, MBAChapter 2 Strategic Planning as It Relates to Relationship-Building, Engagement, and Affiliation 1

Membership essentials recruitment retention roles responsibilities and resources 2 edition

3 By Kristine Metter, CAEChapters Defining Value 21By Jay Karen, CAE

Membership EssentialsMembership EssentialsRecruitment, Retention, Roles, Responsibilities, I0TH and ResourcesSecond EditionSHERI JACOBS, FASAE, CAEAas

Membership EssentialsMembership EssentialsRecruitment, Retention, Roles, Responsibilities, I0TH and ResourcesSecond EditionSHERI JACOBS, FASAE, CAEAas

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