The - Direct - Mail - Solution

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The - Direct - Mail - Solution

THE___DIRECT mail" ___ SOLUTIONA BUSINESS OWNER’S GUIDE TO BUILDING A^ỏaleồ-drivlngMONEY-MAKING ®DIRECT-MAILCAMPAIGNCRAIG SIMPSON with DAN s. KENNEDYT

The - Direct - Mail - SolutionTHE___DIRECT * J MAIL — Sfd SOLUTIONA BUSINESS OWNER’S GUIDE TO BUILDING ALEM-iEnEomre§-ị^ỏaleỗ-drivingMONEY-MAKING ®DIRECT-MAILCAMPAIGNCRAIG SIMPSON

& DAN s. KENNEDYEpEntrepreneur PRESS8Publisher: Entrepreneur PressCover Design: Andrew WelyczkoProduction and Composition: Eliot House Productions© 20 The - Direct - Mail - Solution

The - Direct - Mail - Solution

the 1976 United States Copyright Act without permission of the copyright owner is unlawful. Requests for permission or further information should be a

THE___DIRECT mail" ___ SOLUTIONA BUSINESS OWNER’S GUIDE TO BUILDING A^ỏaleồ-drivlngMONEY-MAKING ®DIRECT-MAILCAMPAIGNCRAIG SIMPSON with DAN s. KENNEDYT

The - Direct - Mail - Solutionegard to the subject matter covered. It is sold with the understanding that the publisher is not engaged in rendering legal, accounting, or other prof

essional services. If legal advice or other expert assistance is required, rhe services of a competent professional person should be sought.Library of The - Direct - Mail - Solution

Congress Cataloging-in-Publication DataSimpson, Craig.The direct-mail solution: a business owner’s guide to building a lead-generating, sales-driving

The - Direct - Mail - Solution

, money-making direct-mail campaign / by Craig Simpson with Dan s. Kennedy.p. cm.ISBN-10: 1-59918-518-0 (pbk.)ISBN-13: 978-1-59918-518-7 (pbk.)1. Dire

THE___DIRECT mail" ___ SOLUTIONA BUSINESS OWNER’S GUIDE TO BUILDING A^ỏaleồ-drivlngMONEY-MAKING ®DIRECT-MAILCAMPAIGNCRAIG SIMPSON with DAN s. KENNEDYT