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How to enhance communication skills of salespeople at curewel international company in viet nam

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Nội dung chi tiết: How to enhance communication skills of salespeople at curewel international company in viet nam

How to enhance communication skills of salespeople at curewel international company in viet nam

iUNIVERSITY OF ECONOMICS HO CHI MINHCITYInternationdl School of BusinessNGUYEN HA HOANG OANHHOW TO ENHANCE COMMUNICATIONSKILLS OF SALESPEOPLE AT CUREW

How to enhance communication skills of salespeople at curewel international company in viet nam WELINTERNATIONAL COMPANYIN VIET NAMID: 22130053MASTER OF BUSINESS ADMINISTRATION SUPERVISOR: DR.TRAN HA MINH QUANACKNOWLEDGEMENTFirst of all. I would

like to express my sincere gratitude to my supervisor, Dr. Tran Ha Minh Quan, for his professional guidance, positive encouragements and helpful guida How to enhance communication skills of salespeople at curewel international company in viet nam

nce during the time of doing my thesis.Further, I would like to (bank all (he members of (he committee, who gave the helpful comments for me Io comple

How to enhance communication skills of salespeople at curewel international company in viet nam

te the thesis in the right direction.My sincere thanks arc also given to all of the professors at International Business School - University of Econom

iUNIVERSITY OF ECONOMICS HO CHI MINHCITYInternationdl School of BusinessNGUYEN HA HOANG OANHHOW TO ENHANCE COMMUNICATIONSKILLS OF SALESPEOPLE AT CUREW

How to enhance communication skills of salespeople at curewel international company in viet nam ffs and customers of Curewel International Company Limited, who provided documents, answered the questionnaires and gave the feedback for completing t

his thesis.Finally, my deepest gratitude goes to my classmates in MBƯS 4.2 and my family fortheir support and encouragement so that I can complete thi How to enhance communication skills of salespeople at curewel international company in viet nam

s thesis.EXECUTIVE SUMMARYCurewel International (Vietnam) Co.. Ltd in Vietnam (CIV) established in 2004 and is one of eight subsidiary companies of Cu

How to enhance communication skills of salespeople at curewel international company in viet nam

rewel International Group. CIV represents for many manufacturers from many countries and delivers healthcare products from four segments such as Pharm

iUNIVERSITY OF ECONOMICS HO CHI MINHCITYInternationdl School of BusinessNGUYEN HA HOANG OANHHOW TO ENHANCE COMMUNICATIONSKILLS OF SALESPEOPLE AT CUREW

How to enhance communication skills of salespeople at curewel international company in viet nam ies while in pharmaceutical, the customers are the hospitals, clinics and pharmacy shops in whole of Vietnam.The main channel of CIV is to approach su

ch customers by introducing and selling products directly through the sales force. So far, CIV mainly bases on the brand name of the manufacturers or How to enhance communication skills of salespeople at curewel international company in viet nam

the quality of product to push the business in local. The segments of Orthopedic, Dentals and Pharma-Cosmetic are developing sustainably, but the deve

How to enhance communication skills of salespeople at curewel international company in viet nam

loping rate of Pharmaceuticals is reducing recently. Nevertheless, in recent years, sales revenue has been decreased: sales time for completing any bu

iUNIVERSITY OF ECONOMICS HO CHI MINHCITYInternationdl School of BusinessNGUYEN HA HOANG OANHHOW TO ENHANCE COMMUNICATIONSKILLS OF SALESPEOPLE AT CUREW

How to enhance communication skills of salespeople at curewel international company in viet nam nce on the sales revenue of the foreign manufacturers to Curewel International in general and CIV in particular. Withdrawn from the failed business an

d feedback from customers and sales force, we recognized that sales force of CIV have poor communication skills.The purpose of this thesis is to find How to enhance communication skills of salespeople at curewel international company in viet nam

out the roof of problem that make CIV have those bad symptoms. After researching the real situation at CIV, we found that CIV had a problem at communi

How to enhance communication skills of salespeople at curewel international company in viet nam

cation skills of their salespersons to the customers, comparing with competitors. Because CIV’s concentration is in B2B. so almost business of CIV is

iUNIVERSITY OF ECONOMICS HO CHI MINHCITYInternationdl School of BusinessNGUYEN HA HOANG OANHHOW TO ENHANCE COMMUNICATIONSKILLS OF SALESPEOPLE AT CUREW

How to enhance communication skills of salespeople at curewel international company in viet nam ' information to customers, or listen to the customers properly, or understand the customers, or build CIV brand awareness to customers to persuade cu

stomers to buy products through their communication skill.To solve problem of low communication skills of sales force of CIV, researcher discussed in- How to enhance communication skills of salespeople at curewel international company in viet nam

depth with the Board of Directors and found three alternative solutions: Training, Teamwork, and Dismissal & Recruitment to solve the problem. Compari

How to enhance communication skills of salespeople at curewel international company in viet nam

ng these three solutions each other, we found that training brings more benefit and less time and cost than the two remained solutions, so we selected

iUNIVERSITY OF ECONOMICS HO CHI MINHCITYInternationdl School of BusinessNGUYEN HA HOANG OANHHOW TO ENHANCE COMMUNICATIONSKILLS OF SALESPEOPLE AT CUREW

How to enhance communication skills of salespeople at curewel international company in viet nam ing documents for training information about CIV including introduction about CIV in general, products categories of CIV, the partners of CIV, the rol

e as well as the high responsibility of CIV to sales people. The Board of Directors and Products Directors will be responsible for training products k How to enhance communication skills of salespeople at curewel international company in viet nam

nowledge like types of products, dosage, indication, contraindication, side effects, products category and training skill of listening, understanding,

How to enhance communication skills of salespeople at curewel international company in viet nam

empathy customers and training behavior for the sales force in one month and three weeks. Also, the company will invite the expertize trainers to equ

iUNIVERSITY OF ECONOMICS HO CHI MINHCITYInternationdl School of BusinessNGUYEN HA HOANG OANHHOW TO ENHANCE COMMUNICATIONSKILLS OF SALESPEOPLE AT CUREW

How to enhance communication skills of salespeople at curewel international company in viet nam e in 2017 to enable CIV to increase business effectively.TABLE OF CONTENTSACKNOWLEDGEMENT.............................................................

......iEXECUTIVE SUMMARY................................................................iiTABLE OF CONTENTS........................................... How to enhance communication skills of salespeople at curewel international company in viet nam

.....................jvLIST OF TABLES AND FIGURES.......................................................viLIST OF ABBREVIATION........................

How to enhance communication skills of salespeople at curewel international company in viet nam

....................................viiCHAPTER 1: PROBLEM IDENTIFICATION.................................................1Li. Company background,,....

iUNIVERSITY OF ECONOMICS HO CHI MINHCITYInternationdl School of BusinessNGUYEN HA HOANG OANHHOW TO ENHANCE COMMUNICATIONSKILLS OF SALESPEOPLE AT CUREW

How to enhance communication skills of salespeople at curewel international company in viet nam ............................................................3

iUNIVERSITY OF ECONOMICS HO CHI MINHCITYInternationdl School of BusinessNGUYEN HA HOANG OANHHOW TO ENHANCE COMMUNICATIONSKILLS OF SALESPEOPLE AT CUREW

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