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(LUẬN văn THẠC sĩ) the effect of suppliers market orientation and suppliers environmental conditions on manufacturers trust

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(LUẬN văn THẠC sĩ) the effect of suppliers market orientation and suppliers environmental conditions on manufacturers trust

MINISTRY OF EDUCATION AND TRAININGUNIVERSITY OF ECONOMICS HOC HIMINH CITYCHUNG NGOC HIEUTHE EFFECT OF SUPPLIER’S MARKET ORIENTATION AND SUPPLIER’S ENV

(LUẬN văn THẠC sĩ) the effect of suppliers market orientation and suppliers environmental conditions on manufacturers trust VIRONMENTAL CONDITIONS ON MANUFACTURER’S TRUSTMajor:Business AdministrationMajor Code:60.34.05MASTER OF BUSINESS ADMINISTRATION THESIS Supervisor: Dr.

Nguyen Dinh ThoHOCHIMINH CITY -2012ACKNOWLEDGEMENTSFirst gratefulness to,Dr. Nguyen Dinh Tho,This thesis would not have been possible unless his help (LUẬN văn THẠC sĩ) the effect of suppliers market orientation and suppliers environmental conditions on manufacturers trust

s to supervise me.For his wise knowledge and kindly patience, he remained forever in my respect.Second gratefulness to,My colleagues & benefactors in

(LUẬN văn THẠC sĩ) the effect of suppliers market orientation and suppliers environmental conditions on manufacturers trust

Nestle. Unilever. Coca Cola. Rich. Masan. Doan Ker. Vinamilk. Vina Australia Packaging Labels Co. InterPci Group, Van Don Plastic. Rang Dong Plastic.

MINISTRY OF EDUCATION AND TRAININGUNIVERSITY OF ECONOMICS HOC HIMINH CITYCHUNG NGOC HIEUTHE EFFECT OF SUPPLIER’S MARKET ORIENTATION AND SUPPLIER’S ENV

(LUẬN văn THẠC sĩ) the effect of suppliers market orientation and suppliers environmental conditions on manufacturers trust supports in questionnaire surveying and answering.Last but not least, gratefulness to.My family, for always being in my side.ABSTRACTThis study is de

sired to investigate about the effect of supplier's market orientation and environmental conditions on manufacturer’s tmst and was taken the survey in (LUẬN văn THẠC sĩ) the effect of suppliers market orientation and suppliers environmental conditions on manufacturers trust

Ho Chi Minh and some South province markets. The main variables included supplier’s market orientation with three inside variables as customer orient

(LUẬN văn THẠC sĩ) the effect of suppliers market orientation and suppliers environmental conditions on manufacturers trust

ation, competitor orientation, and inter-functional coordination: and environmental conditions contained two variables as market turbulence and compet

MINISTRY OF EDUCATION AND TRAININGUNIVERSITY OF ECONOMICS HOC HIMINH CITYCHUNG NGOC HIEUTHE EFFECT OF SUPPLIER’S MARKET ORIENTATION AND SUPPLIER’S ENV

(LUẬN văn THẠC sĩ) the effect of suppliers market orientation and suppliers environmental conditions on manufacturers trust nd selected to synchronize with Vietnamese conditions and after passing the pilot interview with the quantitative method, main variables have been sel

ected lor taking the survey for this study. About 300 questionnaire forms have been sent out to 300 respondents who are managing their enterprises in (LUẬN văn THẠC sĩ) the effect of suppliers market orientation and suppliers environmental conditions on manufacturers trust

Ho Chi Minh city and south provinces, included Long An. Binh Duong. Dong Nai, about 180 sets have been answered and returned in which 150 sets have sa

(LUẬN văn THẠC sĩ) the effect of suppliers market orientation and suppliers environmental conditions on manufacturers trust

tisfied the purpose of the research. The findings from a sample of 150 sets have revealed that the supplier's market orientation and environmental con

MINISTRY OF EDUCATION AND TRAININGUNIVERSITY OF ECONOMICS HOC HIMINH CITYCHUNG NGOC HIEUTHE EFFECT OF SUPPLIER’S MARKET ORIENTATION AND SUPPLIER’S ENV

(LUẬN văn THẠC sĩ) the effect of suppliers market orientation and suppliers environmental conditions on manufacturers trust Factor Analysis) and lest Multiple Regression Model, the research's results indicated that the supplier's customer orientation variable and environme

ntal conditions affect significantly on manufacturer's trust.iCONTENTSCHAPTER 1: INTRODUCTION1.1Research background................................... (LUẬN văn THẠC sĩ) the effect of suppliers market orientation and suppliers environmental conditions on manufacturers trust

................11.2Problem statement.....................................................31.3Research question and objective.........................

(LUẬN văn THẠC sĩ) the effect of suppliers market orientation and suppliers environmental conditions on manufacturers trust

..............41.3.1Research question..............................................41.3.2Research objective...........................................

MINISTRY OF EDUCATION AND TRAININGUNIVERSITY OF ECONOMICS HOC HIMINH CITYCHUNG NGOC HIEUTHE EFFECT OF SUPPLIER’S MARKET ORIENTATION AND SUPPLIER’S ENV

(LUẬN văn THẠC sĩ) the effect of suppliers market orientation and suppliers environmental conditions on manufacturers trust 51.6Research implications.................................................61.7Thesis structure......................................................6C

HAPTER 2: LITERATURE REMEW (LUẬN văn THẠC sĩ) the effect of suppliers market orientation and suppliers environmental conditions on manufacturers trust

MINISTRY OF EDUCATION AND TRAININGUNIVERSITY OF ECONOMICS HOC HIMINH CITYCHUNG NGOC HIEUTHE EFFECT OF SUPPLIER’S MARKET ORIENTATION AND SUPPLIER’S ENV

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