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Suggestions to improve service the elements of mkt strategy and customer satisfaction at vatgia com

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Nội dung chi tiết: Suggestions to improve service the elements of mkt strategy and customer satisfaction at vatgia com

Suggestions to improve service the elements of mkt strategy and customer satisfaction at vatgia com

iTABLE OF CONTENTTABLE OF CONTENT..............................................iACKNOWLEDGEMENT.............................................iliLIST OF

Suggestions to improve service the elements of mkt strategy and customer satisfaction at vatgia com F IIGURES..............................................ivLIST OF TABLES................................................VABSTRACT......................

...............................V!INTRODUCTION..................................................11.1.Research background............................... Suggestions to improve service the elements of mkt strategy and customer satisfaction at vatgia com

.....11.2.Problem statement and research objective...............11.3.The research objectives:...............................21.4.Methodology.........

Suggestions to improve service the elements of mkt strategy and customer satisfaction at vatgia com

...................................21.5.Research structure.....................................3CHAPTER 1: LITERATURE REVIEW..........................

iTABLE OF CONTENTTABLE OF CONTENT..............................................iACKNOWLEDGEMENT.............................................iliLIST OF

Suggestions to improve service the elements of mkt strategy and customer satisfaction at vatgia com OMPANY CREATE A MARKETING STRAT EGY?.41.1.3.7PS MARKETING STRATEGY..............................51.2.CUSTOMER SATISFACTION............................

.....111.2.1.CONCEPT OF CUSTOMER SATISFACT ION..................111.2.2.WHY IS CUSTOMER SATISFACTION IMPORTANT 1 o BUSINESSES?. 161.2.3.CUSTOMER SATIS Suggestions to improve service the elements of mkt strategy and customer satisfaction at vatgia com

FACTION MODELS.......................18CHAPTER 2: RESEARCH METHODOLOGY..............................222.1.RESEARCH CONT EXT...........................

Suggestions to improve service the elements of mkt strategy and customer satisfaction at vatgia com

..........222.1.1.OVERMEW OF E-COMMERCE MARKET IN ME INAM............222.1.2.OV ERMEW OF wEBSIIE VA I (ilA.COM..................272.1.3.HIE MARKET ING

iTABLE OF CONTENTTABLE OF CONTENT..............................................iACKNOWLEDGEMENT.............................................iliLIST OF

Suggestions to improve service the elements of mkt strategy and customer satisfaction at vatgia com .......422.4.RESEARCH SURVEY.......................................432.5.MEASl-REMENTS.........................................45CHAPTER 3: ANALYSIS..

........................................463.1.DATA COLLECTION.......................................46ii3.1.1.DESCRIPTIVE STATISTICS ABOUT FACTORS OF Suggestions to improve service the elements of mkt strategy and customer satisfaction at vatgia com

MARKETING 7PS.AFFECTED ON CUSTOMER SATISFACTION.......................483.1.2.PROS AND CONS OF MARKETING STRATEGIES.............60

iTABLE OF CONTENTTABLE OF CONTENT..............................................iACKNOWLEDGEMENT.............................................iliLIST OF

iTABLE OF CONTENTTABLE OF CONTENT..............................................iACKNOWLEDGEMENT.............................................iliLIST OF

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