Key factors affecting house purchase decision of customers in vietnam
➤ Gửi thông báo lỗi ⚠️ Báo cáo tài liệu vi phạmNội dung chi tiết: Key factors affecting house purchase decision of customers in vietnam
Key factors affecting house purchase decision of customers in vietnam
UNIVERSITY OF ECONOMICS HO CHI MINH CITY'International School of BusinessPHAN THANH SIKEY FACTORS AFFECTING HOUSE PURCHASE DECISION OF CUSTOMERS IN VI Key factors affecting house purchase decision of customers in vietnam IETNAMID: 60340102MASTER OF BUSINESS (Honours)SUPERVISOR: DINH THAI HOANG, Ph.D.Ho Chi Minh City - Year 20122ACKNOWLEGEMENTSFirst of all, I would like to express my deep appreciation to my supervisor, Dr. Dinh Thai Hoang who instructed and helped me enthusiastically during period of the thesis.I als Key factors affecting house purchase decision of customers in vietnam o would like to thank you all my colleagues and friends of Hoa Binh Corporation and Sacomreal for their valuable contributions to give comments and suKey factors affecting house purchase decision of customers in vietnam
ggestion to revise the questionnaire survey.1 am grateful to the supervisory board for providing me with their available advices and patient supports UNIVERSITY OF ECONOMICS HO CHI MINH CITY'International School of BusinessPHAN THANH SIKEY FACTORS AFFECTING HOUSE PURCHASE DECISION OF CUSTOMERS IN VI Key factors affecting house purchase decision of customers in vietnam rents, my brothers and sisters who always create the most convenient conditions for me as well as support me all time.ABSTRACTThe main purpose of the study is to investigate the effecting of key factors on housing purchase decision of customers in Vietnam. First, a model which is proposed based on a Key factors affecting house purchase decision of customers in vietnam nalyzing of previous literature. Then the model is tested on a pilot test which is conducted of a small real estate professional group and another groKey factors affecting house purchase decision of customers in vietnam
up of 15 respondents, and on a larger survey of 263 samples. The study finds out a strong positive relationship between top two factors, including “liUNIVERSITY OF ECONOMICS HO CHI MINH CITY'International School of BusinessPHAN THANH SIKEY FACTORS AFFECTING HOUSE PURCHASE DECISION OF CUSTOMERS IN VI Key factors affecting house purchase decision of customers in vietnam ment” to housing decision makers. It is also found that there is no difference in decision making of customers according to different demographics consisting of gender, age, marital status, monthly income and education level.Key works: real estate, purchase factors, VietnamTABLE OF CONTENTSACKNOWLEG Key factors affecting house purchase decision of customers in vietnam EMENTS............................................................iiABSTRACT::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::Key factors affecting house purchase decision of customers in vietnam
:::::::::::::::::::::::::::::::::::iliLIST OF TABLES............................................................viiLIST OF FIGURES....................UNIVERSITY OF ECONOMICS HO CHI MINH CITY'International School of BusinessPHAN THANH SIKEY FACTORS AFFECTING HOUSE PURCHASE DECISION OF CUSTOMERS IN VI Key factors affecting house purchase decision of customers in vietnam .............................................11.1.BACKGROUND...........................................................11.2.RESEARCH PROBLEMS & RESEARCH QUESTIONS...............................11.3.RESEARCH PURPOSE.....................................................31.4.SCOPE OF THE RESEARCH....... Key factors affecting house purchase decision of customers in vietnam .........................................31.5.RESEARCH STRUCTURES..................................................3CHAPTER 2. LITERATURE REVIEW......Key factors affecting house purchase decision of customers in vietnam
..........................................42.1.LITERATURE REVIEW....................................................42.1.1.Feature-::,,,,,,:,-::.B —..UNIVERSITY OF ECONOMICS HO CHI MINH CITY'International School of BusinessPHAN THANH SIKEY FACTORS AFFECTING HOUSE PURCHASE DECISION OF CUSTOMERS IN VI Key factors affecting house purchase decision of customers in vietnam ......................................5UNIVERSITY OF ECONOMICS HO CHI MINH CITY'International School of BusinessPHAN THANH SIKEY FACTORS AFFECTING HOUSE PURCHASE DECISION OF CUSTOMERS IN VIGọi ngay
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