FACTORS INFLUENCING STUDENTS’ ONLINE SHOPPING ATTITUDES AND INTENTIONS
➤ Gửi thông báo lỗi ⚠️ Báo cáo tài liệu vi phạmNội dung chi tiết: FACTORS INFLUENCING STUDENTS’ ONLINE SHOPPING ATTITUDES AND INTENTIONS
FACTORS INFLUENCING STUDENTS’ ONLINE SHOPPING ATTITUDES AND INTENTIONS
HO CHI MINH CITY UNIVERSITY OF TRANSPORTINTERNATIONALEDUCATION AND COOPERATION INSTITUTERESEARCHREPORTTOPIC: A STUDY TO UNDERSTAND FACTORS INFLUENCING FACTORS INFLUENCING STUDENTS’ ONLINE SHOPPING ATTITUDES AND INTENTIONS G STUDENTS’ ONLINE SHOPPING ATTITUDESAND INTENTIONSCLASS: IEC20PL2STUDENT NAMES: LAM THI HUYNH TRANGTRINH BOI LINHTRAN THI PHUONG NHUNGNGUYEN THE DUONGNGUYEN HUYNH ANH TUINSTRUCTOR: MSc TRAN QUANG DAOSUBMISSION DATE: August 24th, 2021ACKNOWLEDGMENTSWe cannot express enough thankfulness to Mr. Tran Q FACTORS INFLUENCING STUDENTS’ ONLINE SHOPPING ATTITUDES AND INTENTIONS uang Dao, known as our Market Research lecturer. We offer our faithful appreciation lor the support, encouragement, and learning opportunities furnishFACTORS INFLUENCING STUDENTS’ ONLINE SHOPPING ATTITUDES AND INTENTIONS
ed by our lecturer.The accomplishment of our research report, ‘’A STUDY TO UNDERSTAND FACTORS AFFECTING STUDENTS' ONLINE SHOPPING ATTITUDE AND PURCHASHO CHI MINH CITY UNIVERSITY OF TRANSPORTINTERNATIONALEDUCATION AND COOPERATION INSTITUTERESEARCHREPORTTOPIC: A STUDY TO UNDERSTAND FACTORS INFLUENCING FACTORS INFLUENCING STUDENTS’ ONLINE SHOPPING ATTITUDES AND INTENTIONS Duong, and Anh Tu. Their important contributions and efforts to complete the project on schedule have been recognized.Last but not least, with a deep sense of gratitude, we wholeheartedly endorsed 150 participants. Thank you for spending your valuable time taking part in and completing our survey. FACTORS INFLUENCING STUDENTS’ ONLINE SHOPPING ATTITUDES AND INTENTIONS Without your help, we could hardly conclude our research proposal in the best possible way. Hope to continue cooperation with all of you in the futureFACTORS INFLUENCING STUDENTS’ ONLINE SHOPPING ATTITUDES AND INTENTIONS
.https://khothuvien.cori!ABSTRACTNowadays, E-marketers are becoming more and more developing (hanks to the ever-increasing use of the Internet all oveHO CHI MINH CITY UNIVERSITY OF TRANSPORTINTERNATIONALEDUCATION AND COOPERATION INSTITUTERESEARCHREPORTTOPIC: A STUDY TO UNDERSTAND FACTORS INFLUENCING FACTORS INFLUENCING STUDENTS’ ONLINE SHOPPING ATTITUDES AND INTENTIONS ciency in modem technology. Therefore, such marketers must be aware of the aspects that influence students' shopping attitudes and intentions to improve their marketing tactics for converting potential customers into active customers while also sustaining existing online clients.This study aims to f FACTORS INFLUENCING STUDENTS’ ONLINE SHOPPING ATTITUDES AND INTENTIONS urther investigate the factors that affect students' online shopping attitudes and intentions through an online survey for students of some universitiFACTORS INFLUENCING STUDENTS’ ONLINE SHOPPING ATTITUDES AND INTENTIONS
es in Vietnam. This study aims to further investigate the factors that affect students’ online purchase attitudes and intentions at various levels thrHO CHI MINH CITY UNIVERSITY OF TRANSPORTINTERNATIONALEDUCATION AND COOPERATION INSTITUTERESEARCHREPORTTOPIC: A STUDY TO UNDERSTAND FACTORS INFLUENCING FACTORS INFLUENCING STUDENTS’ ONLINE SHOPPING ATTITUDES AND INTENTIONS n previous literature, and a total of 150 students were selected by random sampling. Based on the economic framework, factors affecting online purchases of different types of products were examined. The effect of age, gender, wealth, capacity to recognize a safe Internet site, and obsessive buying b FACTORS INFLUENCING STUDENTS’ ONLINE SHOPPING ATTITUDES AND INTENTIONS ehavior differed between product categories, according to logistic analysis. The study's findings revealed that internet shopping intention was comparFACTORS INFLUENCING STUDENTS’ ONLINE SHOPPING ATTITUDES AND INTENTIONS
atively low. The college students' attitudes on internet buying were good and in (he right direction.Table of contentI.Introduction...................HO CHI MINH CITY UNIVERSITY OF TRANSPORTINTERNATIONALEDUCATION AND COOPERATION INSTITUTERESEARCHREPORTTOPIC: A STUDY TO UNDERSTAND FACTORS INFLUENCING FACTORS INFLUENCING STUDENTS’ ONLINE SHOPPING ATTITUDES AND INTENTIONS ........................................................32History- of Online shopping..................................................33Online shopping andits benefits......................54Popular online shopping sites in Vietnam.....................................55Popular e-coninierceplatforms FACTORS INFLUENCING STUDENTS’ ONLINE SHOPPING ATTITUDES AND INTENTIONS in Viet Nam.................86The factors affectingshopping attitude and intention of Vietnamese students.9III.Methodology...........................FACTORS INFLUENCING STUDENTS’ ONLINE SHOPPING ATTITUDES AND INTENTIONS
......................................131Research Framework..........................................................132Research Objective............HO CHI MINH CITY UNIVERSITY OF TRANSPORTINTERNATIONALEDUCATION AND COOPERATION INSTITUTERESEARCHREPORTTOPIC: A STUDY TO UNDERSTAND FACTORS INFLUENCING FACTORS INFLUENCING STUDENTS’ ONLINE SHOPPING ATTITUDES AND INTENTIONS ......................................................15HO CHI MINH CITY UNIVERSITY OF TRANSPORTINTERNATIONALEDUCATION AND COOPERATION INSTITUTERESEARCHREPORTTOPIC: A STUDY TO UNDERSTAND FACTORS INFLUENCINGGọi ngay
Chat zalo
Facebook