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Luận văn thạc sĩ client perceived service and satisfaction in business to business professional tax consultant services

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Luận văn thạc sĩ client perceived service and satisfaction in business to business professional tax consultant services

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNguyen Thi Ngoc PhuongClient perceived service and satisfaction in business-to

Luận văn thạc sĩ client perceived service and satisfaction in business to business professional tax consultant services o-business professional tax consultant servicesID:22110046MASTER OF BUSINESS (Honours)SUPERVISOR: Dr. Vo Thi Ngoc ThuyHo Chi Minh City - 2014Master th

esisAcknowledgementI would like to express my gratitude to my supervisor, Dr. Vo Thi Ngoc Thuy, for the patient guidance, encouragement and advices sh Luận văn thạc sĩ client perceived service and satisfaction in business to business professional tax consultant services

e has provided throughout the time preparing this thesis. In addition, 1 would like to thank all the members of committee and professors at Internatio

Luận văn thạc sĩ client perceived service and satisfaction in business to business professional tax consultant services

nal School of Business and my colleagues for their great orientation, instructions and comments for my further improvement of my thesis.Thanks to all

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNguyen Thi Ngoc PhuongClient perceived service and satisfaction in business-to

Luận văn thạc sĩ client perceived service and satisfaction in business to business professional tax consultant services and encourage me a lot.Nguyen Thi Ngoc Phuong41699Master thesisAbstractThis thesis attempts to empirically confirm the applicability of La et al.’s (2

009) conceptual model regarding client perceived value in professional busincss-to-business service in professional tax services in the context of Vie Luận văn thạc sĩ client perceived service and satisfaction in business to business professional tax consultant services

tnam. It endeavors to expand the concept of value and satisfaction in busincss-to-busincss professional tax services in the context of Vietnam. This i

Luận văn thạc sĩ client perceived service and satisfaction in business to business professional tax consultant services

s the first research representative in the context of Vietnam that is a theoretical contribution to the research on value and client satisfaction from

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNguyen Thi Ngoc PhuongClient perceived service and satisfaction in business-to

Luận văn thạc sĩ client perceived service and satisfaction in business to business professional tax consultant services ormance and value in the same stage called perceived service. There are five factors which are empirically confirmed having positive effects to percei

ved service i.c. technical skills, interpersonal skills, customer orientation, reputation and relationship with tax authorities. In addition, perceive Luận văn thạc sĩ client perceived service and satisfaction in business to business professional tax consultant services

d service is a key contributing factor to client satisfaction. The results also indicate that the impacts of reputation and relationship with tax auth

Luận văn thạc sĩ client perceived service and satisfaction in business to business professional tax consultant services

orities on perceived service are not different in terms of firm’s international experience and nature of engaged services, respectively.In addition, t

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNguyen Thi Ngoc PhuongClient perceived service and satisfaction in business-to

Luận văn thạc sĩ client perceived service and satisfaction in business to business professional tax consultant services have further actions to address client’s need and more improve the level of customer satisfaction.iiMaster thesisCONTENTSAcknowledgement..............

....................................................iAbstract.........................................................................iiChapter 1: Int Luận văn thạc sĩ client perceived service and satisfaction in business to business professional tax consultant services

roduction..........................................................I1.1Research background......................................................I1.2Re

Luận văn thạc sĩ client perceived service and satisfaction in business to business professional tax consultant services

search problem.........................................................21.3Research objectives......................................................31

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNguyen Thi Ngoc PhuongClient perceived service and satisfaction in business-to

Luận văn thạc sĩ client perceived service and satisfaction in business to business professional tax consultant services ..41.6Structure of the thesis..................................................5Chapter 2: Literature review..........................................

...........62.1Literature review........................................................62.2Qualitative analysis...................................... Luận văn thạc sĩ client perceived service and satisfaction in business to business professional tax consultant services

..............162.3Hypothesis..............................................................22

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNguyen Thi Ngoc PhuongClient perceived service and satisfaction in business-to

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNguyen Thi Ngoc PhuongClient perceived service and satisfaction in business-to

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