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Luận văn thạc sĩ effect of base transceiver shortage on customer churn in mobifone

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Luận văn thạc sĩ effect of base transceiver shortage on customer churn in mobifone

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessHOANG THU THAOEFFECT OF BASE TRANSCEIVER SHORTAGE ON CUSTOMER CHURN IN MOBIFON

Luận văn thạc sĩ effect of base transceiver shortage on customer churn in mobifone NEMASTER ()1 BUSINESS ADMINISTRATIONSUPERVISOR: PCS.TS I RAN IIA MIMI QI ANHo Chi Minh City - Year 2020Table of contents1.INTRODUCTION................

.................................21.1Overview of the telecommunication industry in Vietnam........21.2Vietnam telecommunication industry challenges fr Luận văn thạc sĩ effect of base transceiver shortage on customer churn in mobifone

om 2013 to 2018...31.2.1Development internet service 3G/4G.....................41.2.2Network Transfer Services..............................51.3Profil

Luận văn thạc sĩ effect of base transceiver shortage on customer churn in mobifone

e of MobiFone Telecom Corporation -Mobifone...........51.3.1Mobifone organizational structure industry.............62.PROBLEM ANALYSIS................

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessHOANG THU THAOEFFECT OF BASE TRANSCEIVER SHORTAGE ON CUSTOMER CHURN IN MOBIFON

Luận văn thạc sĩ effect of base transceiver shortage on customer churn in mobifone ........152.2.1Relationship between service quality (SERVĨỌỈl.-tl. mode!) and the firstproblem.....................................................182

.2.2Other problems........................................223.PROBLEM IDENTIFICATION......................................224.CAUSE VALIDATION........ Luận văn thạc sĩ effect of base transceiver shortage on customer churn in mobifone

....................................254.1List of causes..............................................264.1.Ì Inappropriate telecommunicationinfrastruc

Luận văn thạc sĩ effect of base transceiver shortage on customer churn in mobifone

ture.......264.1.2Poor quality service..................................284.1.3Inappropriate pricing.................................284.1.4Inappropri

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessHOANG THU THAOEFFECT OF BASE TRANSCEIVER SHORTAGE ON CUSTOMER CHURN IN MOBIFON

Luận văn thạc sĩ effect of base transceiver shortage on customer churn in mobifone y (SERVỈỌƯAL) model in the telecomm un ication industry................................334.2.2Final caused-effect map...............................36

5.ALTERNATIVE SOLUTION........................................385.1Priority solutions to B 1'S shortage........................385.2Adding solutions t Luận văn thạc sĩ effect of base transceiver shortage on customer churn in mobifone

o quality of service......................395.3Action Plan.................................................41REFERENCES

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessHOANG THU THAOEFFECT OF BASE TRANSCEIVER SHORTAGE ON CUSTOMER CHURN IN MOBIFON

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessHOANG THU THAOEFFECT OF BASE TRANSCEIVER SHORTAGE ON CUSTOMER CHURN IN MOBIFON

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