Luận văn thạc sĩ the customer’s satisfaction in ho chi minh city branch of commercial bank for investment and development of vietnam joint stock company (bidv hcm)
➤ Gửi thông báo lỗi ⚠️ Báo cáo tài liệu vi phạmNội dung chi tiết: Luận văn thạc sĩ the customer’s satisfaction in ho chi minh city branch of commercial bank for investment and development of vietnam joint stock company (bidv hcm)
Luận văn thạc sĩ the customer’s satisfaction in ho chi minh city branch of commercial bank for investment and development of vietnam joint stock company (bidv hcm)
UNIVERSITY OF ECONOMICS HO CHI MINH CITY International School of BusinessTRAN NGOC LANTHE CUSTOMER S SATISFACTION IN HO CHI MINH CITY BRANCH OF1 f COM Luận văn thạc sĩ the customer’s satisfaction in ho chi minh city branch of commercial bank for investment and development of vietnam joint stock company (bidv hcm) MMERCIAL BANK FOR INVESTMENT AND DEVELOPMENTOF VIETNAM JOINT STOCKCOMPANY (BIDV HCMC)MASTER OF BUSINESS ADMINISTRATIONHo Chi Minh City-Year 2019UNIVERSITY OF ECONOMICS HO CHI MINH CITY International School of BusinessUEHccovov CiIntwnMbon*! School ofTRAN NGOC LANTHE CUSTOMER’S SATISFACTION IN HO CHI Luận văn thạc sĩ the customer’s satisfaction in ho chi minh city branch of commercial bank for investment and development of vietnam joint stock company (bidv hcm) MINH CITY BRANCH OF COMMERCIAL BANK FOR INVESTMENT AND DEVELOPMENT OF VIETNAM JOINT STOCK COMPANY (BIDV HCMC)MASTER OF BUSINESS ADMINISTRATIONSUPERVILuận văn thạc sĩ the customer’s satisfaction in ho chi minh city branch of commercial bank for investment and development of vietnam joint stock company (bidv hcm)
SOR: PROF. TRAN HA MINH QUANHo Chi Minh City - Year 20192EXCVTIVE Sl'MMARYNowadays, in the context of the economic environment. the competition among UNIVERSITY OF ECONOMICS HO CHI MINH CITY International School of BusinessTRAN NGOC LANTHE CUSTOMER S SATISFACTION IN HO CHI MINH CITY BRANCH OF1 f COM Luận văn thạc sĩ the customer’s satisfaction in ho chi minh city branch of commercial bank for investment and development of vietnam joint stock company (bidv hcm) ny elements that affect to the switching of customers ‘behavior when they work with the banks. One of the most important elements is the customer satisfaction. Therefore, the commercial banks now will focus on developing the products, improve the quality of sen ices so that they can please their cus Luận văn thạc sĩ the customer’s satisfaction in ho chi minh city branch of commercial bank for investment and development of vietnam joint stock company (bidv hcm) tomers, increase the level of customers' loyaltyThe primary research and the secondary research will be used in this report so that we can analyze andLuận văn thạc sĩ the customer’s satisfaction in ho chi minh city branch of commercial bank for investment and development of vietnam joint stock company (bidv hcm)
conduct the results about how the customer’s satisfaction effect on the loan scale in Ho Chi Minh City Branch of Commercial Bank for Investment and DUNIVERSITY OF ECONOMICS HO CHI MINH CITY International School of BusinessTRAN NGOC LANTHE CUSTOMER S SATISFACTION IN HO CHI MINH CITY BRANCH OF1 f COM Luận văn thạc sĩ the customer’s satisfaction in ho chi minh city branch of commercial bank for investment and development of vietnam joint stock company (bidv hcm) ll as the board of director of Ho Chi Minh City Branch of Commercial Bank for Investment and Development of Vietnam should do to improve their customer satisfaction in order to increase the loan scale, achieve more profits and complete the assigned business plan in this year as well as the following Luận văn thạc sĩ the customer’s satisfaction in ho chi minh city branch of commercial bank for investment and development of vietnam joint stock company (bidv hcm) years.0ACKNOWLEDGEMENTSI would like to acknowledge all people who supported me during the time I studied in ISB. Without them. I could not be here toLuận văn thạc sĩ the customer’s satisfaction in ho chi minh city branch of commercial bank for investment and development of vietnam joint stock company (bidv hcm)
day.I would like to thank all my lovely friends, my sweet colleagues and my dearest classmates at ISB and BIDV for helping me complete the program.I aUNIVERSITY OF ECONOMICS HO CHI MINH CITY International School of BusinessTRAN NGOC LANTHE CUSTOMER S SATISFACTION IN HO CHI MINH CITY BRANCH OF1 f COM Luận văn thạc sĩ the customer’s satisfaction in ho chi minh city branch of commercial bank for investment and development of vietnam joint stock company (bidv hcm) making this report. I would not complete this report without his helping.Especially, I would like to send my sincere thankfulness to my parents and my husband for their encouragements and supports.1TABLE OF CONTENTSEXCUTIVE SUMMARYACKNOWLEDGEI.INTRODUCTION1.The company background2.The structure Luận văn thạc sĩ the customer’s satisfaction in ho chi minh city branch of commercial bank for investment and development of vietnam joint stock company (bidv hcm) UNIVERSITY OF ECONOMICS HO CHI MINH CITY International School of BusinessTRAN NGOC LANTHE CUSTOMER S SATISFACTION IN HO CHI MINH CITY BRANCH OF1 f COMGọi ngay
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