Luận văn thạc sĩ UEH factors afecting couples decision amking in comtemporary wedding event decoration , family influence social status, and pertinaol valuies

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Nội dung chi tiết: Luận văn thạc sĩ UEH factors afecting couples decision amking in comtemporary wedding event decoration , family influence social status, and pertinaol valuies

Luận văn thạc sĩ UEH factors afecting couples decision amking in comtemporary wedding event decoration , family influence social status, and pertinaol valuies

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessDinh Thi To NhuFACTORS AFFECTING COUPLE’S DECISION MAKING IN CONTEMPORARY WEDD

Luận văn thạc sĩ UEH factors afecting couples decision amking in comtemporary wedding event decoration , family influence social status, and pertinaol valuies DING EVENT DECORATION: FAMILY INFLUENCE, SOC IAL STATUS, AND PERSONAL VALUESMASTER OF BUSINESS (Honours)Ho Chi Minh City - Year 2014UNIVERSITY OF ECON

OMICS HO CHI MINH CITYInternational School of BusinessDinh Thi To NhuFACTORS AFFECTING COUPLE’S DECISION MAKING INCONTEMPORARY WEDDING EVENT DECORATIO Luận văn thạc sĩ UEH factors afecting couples decision amking in comtemporary wedding event decoration , family influence social status, and pertinaol valuies

N: FAMILY INFLUENCE, SOCIAL STATUS, AND PERSONAL VALUESID:22110040MASTER OF BUSINESS (Honours)SUPERVISOR: Dr. vo THI NGOC THEYHo Chi Minh City - Year

Luận văn thạc sĩ UEH factors afecting couples decision amking in comtemporary wedding event decoration , family influence social status, and pertinaol valuies

2014iTables of ContentChapter 1: Introduction............................................11.1Research background......................................

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessDinh Thi To NhuFACTORS AFFECTING COUPLE’S DECISION MAKING IN CONTEMPORARY WEDD

Luận văn thạc sĩ UEH factors afecting couples decision amking in comtemporary wedding event decoration , family influence social status, and pertinaol valuies h contribution.........................................41.5Research structure ...........................................5Chapter!: Literature review

.......................................72.1Concept of contemporary wedding and wedding event decoration ..72.1.1A contemporary wedding................ Luận văn thạc sĩ UEH factors afecting couples decision amking in comtemporary wedding event decoration , family influence social status, and pertinaol valuies

.......................72.1.2Wedding event decoration....................................82.2Definition of Consumer behavior and theories of factorsaf

Luận văn thạc sĩ UEH factors afecting couples decision amking in comtemporary wedding event decoration , family influence social status, and pertinaol valuies

fecting consumer purchasing decision ............................82.3Previous researches about factors affecting couple's decisionmaking and identifyi

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessDinh Thi To NhuFACTORS AFFECTING COUPLE’S DECISION MAKING IN CONTEMPORARY WEDD

Luận văn thạc sĩ UEH factors afecting couples decision amking in comtemporary wedding event decoration , family influence social status, and pertinaol valuies ..............................152.3.3Personal values ............................................16Chapter 3: Research Methodology ...................

...............213.1Research process ............................................21 Luận văn thạc sĩ UEH factors afecting couples decision amking in comtemporary wedding event decoration , family influence social status, and pertinaol valuies

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessDinh Thi To NhuFACTORS AFFECTING COUPLE’S DECISION MAKING IN CONTEMPORARY WEDD