Marketing 12e by kerin
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Marketing 12e by kerin
TWELFTH EDITIONMarketingKERIN HARTLEY RUDEL1USMARKETING12/eRoger A. KerinSouthern Methodist UniversitySteven w. HartleyUniversity of DenverWilliam Rud Marketing 12e by kerin deliusUniversity of MinnesotaMe Grew Hill EducationMe Graw HillEducationMARKETING. TWELFTH EDITIONPublished by McGraw-Hill Education. 2 Penn Plaza. New York. NY 10121. Copyright o 2015 by McGraw-Hill Education. All rights reserved. Printed in the United Slates OÍ America. Previous editions o 2013. 2 Marketing 12e by kerin 011. and 2009. No part of this publication may be reproduced or distributed in any form or by any means, or stored in a database er retrieval system,Marketing 12e by kerin
without the prior written consent of McGraw-Hill Education, including, but not limited to. in any network or other electronic storage or transmission,TWELFTH EDITIONMarketingKERIN HARTLEY RUDEL1USMARKETING12/eRoger A. KerinSouthern Methodist UniversitySteven w. HartleyUniversity of DenverWilliam Rud Marketing 12e by kerin States.This book is printed on as id-free paper.1 23 4 5 67890DOW/DOW I 0987654ISBN 9784M)7.786IO3-2MH ID 0-07-786103-5Senior Vice President. Products & Markets: Kurt I- StrandVice President. Content Pnxluction & Technology Services: Kimberly Meriwether DavidManaging Director: Paul DuchamExecutive B Marketing 12e by kerin rand Manager: Sankha BantExecutive Director of Development: .'Inn TolbertDevelopment Editor: Seưn M. PankuchDevelopment Editor: Gina Hud Siege rtMarkeMarketing 12e by kerin
ting Manager: Dimetie XuDirector. Content Production: Terri SettledContent Project Manager ChtMine A. MirtgAvinSenn* Buyer Gnrof A. ButfJaDesign MatthTWELFTH EDITIONMarketingKERIN HARTLEY RUDEL1USMARKETING12/eRoger A. KerinSouthern Methodist UniversitySteven w. HartleyUniversity of DenverWilliam Rud Marketing 12e by kerin c.Printer R. R. DonnelleyTWELFTH EDITIONMarketingKERIN HARTLEY RUDEL1USMARKETING12/eRoger A. KerinSouthern Methodist UniversitySteven w. HartleyUniversity of DenverWilliam RudGọi ngay
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