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Effects of consumer perception of csr activities and technology acceptance on intention to adopt mobile banking evidence in vietnam

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Nội dung chi tiết: Effects of consumer perception of csr activities and technology acceptance on intention to adopt mobile banking evidence in vietnam

Effects of consumer perception of csr activities and technology acceptance on intention to adopt mobile banking evidence in vietnam

Thesis for the Doctor of PhilosophyEFFECTS OF CONSUMER PERCEPTION OF CSR ACTIVITIES AND TECHNOLOGY ACCEPTANCE ON INTENTION TO ADOPT MOBILE BANKING: EV

Effects of consumer perception of csr activities and technology acceptance on intention to adopt mobile banking evidence in vietnam VIDENCE IN VIETNAMNGUYEN TH1 PHUONG THAOGraduate school of Hanyang University427671Thesis for the Doctor of PhilosophyEFFECTS OF CONSUMER PERCEPTION O

F CSR ACTIVITIES AND TECHNOLOGY ACCEPTANCE ON INTENTION TO ADOPT MOBILE BANKING:EVIDENCE IN VIETNAMThesis supervisor: Han Sang-LinA thesis submitted t Effects of consumer perception of csr activities and technology acceptance on intention to adopt mobile banking evidence in vietnam

o the graduate school of Hanyang University in partial fulfillment of the requirements for the degree of Doctor ofPhilosophyBy Nguyen Thi Phuong Thao4

Effects of consumer perception of csr activities and technology acceptance on intention to adopt mobile banking evidence in vietnam

2767Department of Business AdministrationGraduate School of Hanyang UniversityThis thesis, written by NGUYEN TH I PHUONG THAO, has been approved as a

Thesis for the Doctor of PhilosophyEFFECTS OF CONSUMER PERCEPTION OF CSR ACTIVITIES AND TECHNOLOGY ACCEPTANCE ON INTENTION TO ADOPT MOBILE BANKING: EV

Effects of consumer perception of csr activities and technology acceptance on intention to adopt mobile banking evidence in vietnam ..........................iAcknowledgment.........................................................ivList of tables....................................

.....................viT.ist of Figures......................................................viiABS TRACT............................................. Effects of consumer perception of csr activities and technology acceptance on intention to adopt mobile banking evidence in vietnam

...............viiiChapter 1: Introduction.................................................1I. I Background...........................................

Effects of consumer perception of csr activities and technology acceptance on intention to adopt mobile banking evidence in vietnam

............I1.2Research questions and objectives of the study....................41.3Significance of study...........................................

Thesis for the Doctor of PhilosophyEFFECTS OF CONSUMER PERCEPTION OF CSR ACTIVITIES AND TECHNOLOGY ACCEPTANCE ON INTENTION TO ADOPT MOBILE BANKING: EV

Effects of consumer perception of csr activities and technology acceptance on intention to adopt mobile banking evidence in vietnam etnamese market at a glance.....................................82.2Overview of banking sector in Vici Nam...........................82.2.1Short histo

ry of banking sector...............................82.2.2Growth in retail banking....................................10 Effects of consumer perception of csr activities and technology acceptance on intention to adopt mobile banking evidence in vietnam

Thesis for the Doctor of PhilosophyEFFECTS OF CONSUMER PERCEPTION OF CSR ACTIVITIES AND TECHNOLOGY ACCEPTANCE ON INTENTION TO ADOPT MOBILE BANKING: EV

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