Developing the business of commodity future contract at techcombank from a marketing perspective
➤ Gửi thông báo lỗi ⚠️ Báo cáo tài liệu vi phạmNội dung chi tiết: Developing the business of commodity future contract at techcombank from a marketing perspective
Developing the business of commodity future contract at techcombank from a marketing perspective
VIETNAM NATIONAL UNIVERSITY. HANOISCHOOL OF BUSINESSNguyen rhe TungDEVELOPING THE BUSINESS OF COMMODITY FUTURE CONTRACT AT TE( HCO.MBANK - FROM A MARK Developing the business of commodity future contract at techcombank from a marketing perspective KETING PERSPECTIVEMajor: Business AdministrationCode: 60 34 05MASTER OF BUSINESS ADMINISTRATION THESISSupervisors:1Dr. I ran Doan Kim2Ph.D Candidate Tran Phuong LanHanoi - 2009_ /4 - Lo /G6TABLE OF CONTENTSAc k n ow ledge in on t............................................iAbstract.................. Developing the business of commodity future contract at techcombank from a marketing perspective ........................................iiTóm tắt............................................................VTable of contents.......................Developing the business of commodity future contract at techcombank from a marketing perspective
..........................viList of Tables.....................................................XList of F igures......................................VIETNAM NATIONAL UNIVERSITY. HANOISCHOOL OF BUSINESSNguyen rhe TungDEVELOPING THE BUSINESS OF COMMODITY FUTURE CONTRACT AT TE( HCO.MBANK - FROM A MARK Developing the business of commodity future contract at techcombank from a marketing perspective LI General theory of Marketing.....................................9I. I. I. Definition of Marketing...................................91.1.2.External and Internal Environments..........................91.1.2.1.Macro Environment1........................................91.1.2.2.Internal Environment.. Developing the business of commodity future contract at techcombank from a marketing perspective ...................................111.1.3.Selecting Market Segment1..................................121.1.4.Positioning1............................Developing the business of commodity future contract at techcombank from a marketing perspective
...................141.1.5.Marketing Mix1.............................................161.1.5.1Product................................................VIETNAM NATIONAL UNIVERSITY. HANOISCHOOL OF BUSINESSNguyen rhe TungDEVELOPING THE BUSINESS OF COMMODITY FUTURE CONTRACT AT TE( HCO.MBANK - FROM A MARK Developing the business of commodity future contract at techcombank from a marketing perspective otion.................................................181.1.5.5People....................................................191.1.5.6Process...................................................201.1.5.7Physical Evidence.........................................201.2.General Concept of Commodity' Future Co Developing the business of commodity future contract at techcombank from a marketing perspective ntract............20VIETNAM NATIONAL UNIVERSITY. HANOISCHOOL OF BUSINESSNguyen rhe TungDEVELOPING THE BUSINESS OF COMMODITY FUTURE CONTRACT AT TE( HCO.MBANK - FROM A MARKVIETNAM NATIONAL UNIVERSITY. HANOISCHOOL OF BUSINESSNguyen rhe TungDEVELOPING THE BUSINESS OF COMMODITY FUTURE CONTRACT AT TE( HCO.MBANK - FROM A MARKGọi ngay
Chat zalo
Facebook