Social media marketing in vietnam
➤ Gửi thông báo lỗi ⚠️ Báo cáo tài liệu vi phạmNội dung chi tiết: Social media marketing in vietnam
Social media marketing in vietnam
VIETNAM NATIONAL UNIV ERSITY. HANOISCHOOL OF Bl SIN ESSTRAN nil Till TRANGSOC IAL MEDIA MARKETING IN VIETNAMA STUDY 01 CONSUMER PROFILESMajor: Busines Social media marketing in vietnam ss AdministrationCode: 60 34 05MASTER OF BUSINESS ADMINISTR ATION THESISSupervisor: Dr. Tran Doan KimHanoi - Oct 2011TABLE OF CONTENTIntroduction.............................................................1Motivations............................................................1Goals and Scope...... Social media marketing in vietnam ..................................................2Limitations............................................................3Chapter 1. Review of socialSocial media marketing in vietnam
media marketing..............................41.1.Concepts in social media marketing...............................41.1.1.Word-of-mouth..............VIETNAM NATIONAL UNIV ERSITY. HANOISCHOOL OF Bl SIN ESSTRAN nil Till TRANGSOC IAL MEDIA MARKETING IN VIETNAMA STUDY 01 CONSUMER PROFILESMajor: Busines Social media marketing in vietnam .......................61.1.4.User-centered marketing communication.........................71.2.Social media types...............................................81.2.1.Blogs.........................................................81.2.2.Chatting software and microblogging........................... Social media marketing in vietnam 91.2.3.Forums.......................................................101.2.4.Social news, social bookmarking and content aggregators......101.2.5.SociaSocial media marketing in vietnam
l network sites.........................................111.2.6.Media sharing and content communities........................111.2.7.Integrated and moVIETNAM NATIONAL UNIV ERSITY. HANOISCHOOL OF Bl SIN ESSTRAN nil Till TRANGSOC IAL MEDIA MARKETING IN VIETNAMA STUDY 01 CONSUMER PROFILESMajor: Busines Social media marketing in vietnam marketing in Vietnam..............16vii1.4.1.Social media landscape........................................161.4.2.Social media marketing........................................18Chapter 2. Methodology for consumer research for social media users in Vietnam 202.1.Review of existing research......... Social media marketing in vietnam .............................20VIETNAM NATIONAL UNIV ERSITY. HANOISCHOOL OF Bl SIN ESSTRAN nil Till TRANGSOC IAL MEDIA MARKETING IN VIETNAMA STUDY 01 CONSUMER PROFILESMajor: BusinesVIETNAM NATIONAL UNIV ERSITY. HANOISCHOOL OF Bl SIN ESSTRAN nil Till TRANGSOC IAL MEDIA MARKETING IN VIETNAMA STUDY 01 CONSUMER PROFILESMajor: BusinesGọi ngay
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