Factor affecting customer trust in online business in ho chi minh city

➤ Gửi thông báo lỗi ⚠️ Báo cáo tài liệu vi phạm

Loại tài liệu: PDF

Số trang: 67 Trang

Tài liệu: ✅ ĐÃ ĐƯỢC PHÊ DUYỆT

TẢI VỀ

Nội dung chi tiết: Factor affecting customer trust in online business in ho chi minh city

Factor affecting customer trust in online business in ho chi minh city

0OUMOPEN UNIVERSITY MALAYSIARESEARCH PROJECT (BMBR5103)FACTORS AFFECTING CUSTOMER TRUST IN ONLINE BUSINESS IN HO CHI MINH CITYSTUDENT’S FULL NAME: NGU

Factor affecting customer trust in online business in ho chi minh city UYEN THI THUYSTUDENT ID:CGSVN00015824INTAKE:41518ADVISOR’S NAME &TITTLE : PH.D PHAN DINH NGUYENJan 20 Ỉ 5Fhutech library jPage 2Advisor’s assessmentAd

visor’s signaturehttps://khothu vien .comAbstractI would like to express my special thanks to my professor -Phan Dinh Nguyen who gave me the precious Factor affecting customer trust in online business in ho chi minh city

opportunity to do this wonderful project on the topic “FACTORS AFFECTING CUSTOMER TRUST IN ONLINE BUSINESS IN HO CHI MINH CITY” which also helped me i

Factor affecting customer trust in online business in ho chi minh city

n doing a lot of research and came to know so many new & helpfid things.Secondly, I would like to thank my friends who helped me a lot in finalizing t

0OUMOPEN UNIVERSITY MALAYSIARESEARCH PROJECT (BMBR5103)FACTORS AFFECTING CUSTOMER TRUST IN ONLINE BUSINESS IN HO CHI MINH CITYSTUDENT’S FULL NAME: NGU

Factor affecting customer trust in online business in ho chi minh city st of Tables ..........................................................................VList of Figures...............................................

..........................viList of Appendix........................................................................viAbstract ....................... Factor affecting customer trust in online business in ho chi minh city

.......................................................viiChapter One: Introduction1Background........................................................

Factor affecting customer trust in online business in ho chi minh city

............... 11.1.Overview of Internet in Vietnam..............................................11.2.Current online business in Vietnam.............

0OUMOPEN UNIVERSITY MALAYSIARESEARCH PROJECT (BMBR5103)FACTORS AFFECTING CUSTOMER TRUST IN ONLINE BUSINESS IN HO CHI MINH CITYSTUDENT’S FULL NAME: NGU

Factor affecting customer trust in online business in ho chi minh city ................................................34Research of objective ........................................................... 35Scope of the stu

dy................................................................36Organization of the Study ........................................................ Factor affecting customer trust in online business in ho chi minh city

3Chapter Two: Literature Review...........................................................51Concept of trust in online business.......................

Factor affecting customer trust in online business in ho chi minh city

........................51.1.Definition of trust in online business...................................... 5

0OUMOPEN UNIVERSITY MALAYSIARESEARCH PROJECT (BMBR5103)FACTORS AFFECTING CUSTOMER TRUST IN ONLINE BUSINESS IN HO CHI MINH CITYSTUDENT’S FULL NAME: NGU