Main factors affecting apartment purchase decision of customers in ho chi minh
➤ Gửi thông báo lỗi ⚠️ Báo cáo tài liệu vi phạmNội dung chi tiết: Main factors affecting apartment purchase decision of customers in ho chi minh
Main factors affecting apartment purchase decision of customers in ho chi minh
OOUMOPEN UNIVERSITY MALAYSIARESEARCH PROJECTMAIN FACTORS AFFECTINGAPARTMENT PURCHASE DECISION OFCUSTOMERS IN HO CHI MINHSTUDENT’S FULL NAMELE TRONG NG Main factors affecting apartment purchase decision of customers in ho chi minh GHIASTUDENT ID16288INTAKELAST SEPTEMBER 2013ADVISOR’S NAME & TITLEPhD. PHAN DINH NGUYENFEB 20 15HUTECH LIBRARY66 84Advisor’s assessmentAdvisor’s signaturePage 2 of SiABSTRACTThe purpose of the study is to investigate the effecting of key factors on apartment purchase decision of customers in IIo Chi Main factors affecting apartment purchase decision of customers in ho chi minh Minh City. This study is proposed based on analyzing of previous literature. Then the model is tested on a pilot test which is conducted of a small rMain factors affecting apartment purchase decision of customers in ho chi minh
eal estate professional group and another group of 15 respondents, and on a larger survey of 263 samples. The study finds out a strong positive relatiOOUMOPEN UNIVERSITY MALAYSIARESEARCH PROJECTMAIN FACTORS AFFECTINGAPARTMENT PURCHASE DECISION OFCUSTOMERS IN HO CHI MINHSTUDENT’S FULL NAMELE TRONG NG Main factors affecting apartment purchase decision of customers in ho chi minh factors are “feature”, “finance” and “environment” to housing decision makers. It is also found that there is no difference in decision making of customers according to different demographics consisting of gender, age, marital status, monthly income and education level.Key works: real estate, purcha Main factors affecting apartment purchase decision of customers in ho chi minh sefactors, VietnamABBREVAT1ONS• EFA : Exploratory Factor Analysis■GSO : Vietnam Government Statistics Office- HCMC : Ho Chi Minh City■Mil. : Million■MMain factors affecting apartment purchase decision of customers in ho chi minh
LR : Multiple Linear RegressionPage 4 of 5 ỈTABLE OF CONTENTSCHAPTER 1. INTRODUCTION..................................... 7OOUMOPEN UNIVERSITY MALAYSIARESEARCH PROJECTMAIN FACTORS AFFECTINGAPARTMENT PURCHASE DECISION OFCUSTOMERS IN HO CHI MINHSTUDENT’S FULL NAMELE TRONG NGOOUMOPEN UNIVERSITY MALAYSIARESEARCH PROJECTMAIN FACTORS AFFECTINGAPARTMENT PURCHASE DECISION OFCUSTOMERS IN HO CHI MINHSTUDENT’S FULL NAMELE TRONG NGGọi ngay
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