Measuring customer satisfaction level using payment cards at vietcombank in ho chi minh city

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Measuring customer satisfaction level using payment cards at vietcombank in ho chi minh city

SOUMOPEN UNIVERSITY MALAYSIARESEARCH PROJECT(BMBR5103)MEASURING CUSTOMER SATISFACTION LEVEL USING PA YMENT CARDS AT VIETCOMBANKIN HOCH I MINH CITYSTUD

Measuring customer satisfaction level using payment cards at vietcombank in ho chi minh city DENT’S FULL NAMESTUDENT IDINTAKEADVISOR’S NAME & TITLE: NGUYEN THI MONG DAO :CGS00016271: SEPT 2013: PhD. PHAN DINH NGUYENHUĨECH LIBRARY4-bYÌ->42005re

search project -bMbHblUJAdvisor's signatureNGUYEN THI MONG DAO - MBA0UMK11CPagelresearch PKUJtCI -UMOKblUJTABLE OF CONTENTSABSTRACTCHAPTER 1: INTRODUC Measuring customer satisfaction level using payment cards at vietcombank in ho chi minh city

TION451.2Statement of the problem1813 Research question and research objective —--------------------------191.4Research significance .................

Measuring customer satisfaction level using payment cards at vietcombank in ho chi minh city

........................... 20CHAPTER 2: LITERATURE REVEW ..................... 212.1Concepts Customer Satisfaction212.2The Need to Measure C

SOUMOPEN UNIVERSITY MALAYSIARESEARCH PROJECT(BMBR5103)MEASURING CUSTOMER SATISFACTION LEVEL USING PA YMENT CARDS AT VIETCOMBANKIN HOCH I MINH CITYSTUD