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The effectiveness of social business plan competitions in developing social and civic awareness and participation

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Nội dung chi tiết: The effectiveness of social business plan competitions in developing social and civic awareness and participation

The effectiveness of social business plan competitions in developing social and civic awareness and participation

https://khothuvien.cori!The effectiveness of social business plan competitions in developing social and civic awareness and participationCaleb Kwong,

The effectiveness of social business plan competitions in developing social and civic awareness and participation University of EssexPiers Thompson, Nottingham Trent UniversityCherry' Cheung. London South Bank UniversityTo cite: Kwong, C.C., Thompson, p. and Cheu

ng, C.W., 2012. The effectiveness of social business plan competitions in developing social and civic awareness and participation. Academy of Manageme The effectiveness of social business plan competitions in developing social and civic awareness and participation

nt Learning & Education, 11(3). pp.324-348AbstractMore and more universities are now delivering courses and programmes to develop social awareness but

The effectiveness of social business plan competitions in developing social and civic awareness and participation

the literature on the effectiveness of these courses is currently very limited. With the introduction of “social entrepreneurship" as a new disciplin

https://khothuvien.cori!The effectiveness of social business plan competitions in developing social and civic awareness and participationCaleb Kwong,

The effectiveness of social business plan competitions in developing social and civic awareness and participationching in inducing social and civil awareness and intentionality' amongst business school students. This is compared with the case study approach that

is traditionally used within the classroom environment. Our study found that both approaches can be successful in raising awareness and improving the The effectiveness of social business plan competitions in developing social and civic awareness and participation

altitudes of participating students, increasing the probability that they will support socially-orientated initiatives immediately or in the future, i

The effectiveness of social business plan competitions in developing social and civic awareness and participation

nterestingly, students who participated in SBP teaching are more likely to develop a local awareness of social and civic matters whilst those who part

https://khothuvien.cori!The effectiveness of social business plan competitions in developing social and civic awareness and participationCaleb Kwong,

The effectiveness of social business plan competitions in developing social and civic awareness and participationticipated in SBP development are more likely to develop a deeper managerial and technical understanding of managing third sector organisations.1Introd

uctionConsistent with the increasingly widely-held belief that universities have a moral obligation to produce civically aware and socially responsibl The effectiveness of social business plan competitions in developing social and civic awareness and participation

e citizens (McDonald and Donleavy, 1995; Steiner and Watson, 2006), the number of social and third sector education programmes has grown steadily in d

The effectiveness of social business plan competitions in developing social and civic awareness and participation

eveloped nations in the past two decades (O’Neil, 2005; Paton, 2008; Mirabella et al., 2007). From something that was relatively unheard of in the 198

https://khothuvien.cori!The effectiveness of social business plan competitions in developing social and civic awareness and participationCaleb Kwong,

The effectiveness of social business plan competitions in developing social and civic awareness and participationgdanova, 2008). However, some of these programmes using the traditional case study formats have received heavy criticism (McDonald and Donleavy, 1995)

. Students, educators and employers have generally failed to recognise the value of such courses, which often conflict with the principles expounded i The effectiveness of social business plan competitions in developing social and civic awareness and participation

n the rest of the curriculum, lack personal relevance and may not transfer to the reality of the workplace (Furman, 1990; McDonald and Donleavy, 1995)

The effectiveness of social business plan competitions in developing social and civic awareness and participation

.The rise of the more commercially-orientated concept of social entrepreneurship has resulted in many business schools devoting more staff and resourc

https://khothuvien.cori!The effectiveness of social business plan competitions in developing social and civic awareness and participationCaleb Kwong,

The effectiveness of social business plan competitions in developing social and civic awareness and participationto a shift to more interactive methods of teaching, particularly those used commonly in business and management courses, including the use of business

plan writing (Honig, 2004). However, there is little work on the effectiveness of adopting such a social business plan (SBP) teaching approach in thi The effectiveness of social business plan competitions in developing social and civic awareness and participation

rd sector education. Our study examines the learning outcomes for a group of students enrolled on business and management courses within a UK higher e

The effectiveness of social business plan competitions in developing social and civic awareness and participation

ducation institution undertaking a module of study on social enterprise. The class2was split into different seminar groups with one group taught using

https://khothuvien.cori!The effectiveness of social business plan competitions in developing social and civic awareness and participationCaleb Kwong,

The effectiveness of social business plan competitions in developing social and civic awareness and participationfrom interviews with these two groups of students to evaluate the use of SBP in changing students’ attitudes, understanding, intentions and behaviours

relating to social and moral issues within a business context through experiential learning.We structure the remainder of the paper as follows. In th The effectiveness of social business plan competitions in developing social and civic awareness and participation

e first section, we summarise existing literature on third sector education and the increasing emphasis of experiential learning. We categorise differ

The effectiveness of social business plan competitions in developing social and civic awareness and participation

ent types of third sector education programmes and assess their roles and effectiveness. We then assess the effectiveness of the commercial business p

https://khothuvien.cori!The effectiveness of social business plan competitions in developing social and civic awareness and participationCaleb Kwong,

The effectiveness of social business plan competitions in developing social and civic awareness and participationlowed by a discussion of the research methodology adopted in this study. The implications of these interviews in terms of the conceptual, pedagogical,

and empirical (such as employability) are then discussed. In doing so, this paper not only enhances existing research, but also should inform practic The effectiveness of social business plan competitions in developing social and civic awareness and participation

e in the teaching of social issues in a business school context. Finally, our conclusion section integrates the theoretical, empirical and pedagogical

The effectiveness of social business plan competitions in developing social and civic awareness and participation

findings in order to develop a pedagogic model for the implementation of SBP.The Development of Third Sector Education within Tertiary InstitutionsTr

https://khothuvien.cori!The effectiveness of social business plan competitions in developing social and civic awareness and participationCaleb Kwong,

The effectiveness of social business plan competitions in developing social and civic awareness and participationerial and administrative skills of those who are already engaged in the third sector (Mirabella and Wish, 2000, O’Neil, 2005), and those, which are th

e focus of this study, more3generic awareness-based programmes targeting a much wider non-specialist audience within the university. The rationale for The effectiveness of social business plan competitions in developing social and civic awareness and participation

the development of the second group of courses originates from the belief that the higher education sector has a socio-political function and cannot

The effectiveness of social business plan competitions in developing social and civic awareness and participation

exist independently of the society within which it operates (Giroux and Penna, 1979). Part of the purpose of higher education is therefore to create r

https://khothuvien.cori!The effectiveness of social business plan competitions in developing social and civic awareness and participationCaleb Kwong,

The effectiveness of social business plan competitions in developing social and civic awareness and participationld and Collins, 2008; Cate, 1990). The increasingly apparent disengagement of young people from social and civic matters (Sloam, 2008) has strengthene

d this viewpoint, and has led to a healthy increase in the number of such programmes since the 1980s. Likewise, recent scandals surrounding Enron, Wor The effectiveness of social business plan competitions in developing social and civic awareness and participation

ldCom, Parmalet, BP and News International, and in turn has led to a renewed interest in business ethics, corporate social responsibilities (CSR) and

The effectiveness of social business plan competitions in developing social and civic awareness and participation

other social initiatives within business schools (Kochan, 2002; Steiner and Watson, 2006; Neubaum et al., 2009).However, a major criticism of many of

https://khothuvien.cori!The effectiveness of social business plan competitions in developing social and civic awareness and participationCaleb Kwong,

The effectiveness of social business plan competitions in developing social and civic awareness and participationore complex analytical-driven approach (Rossi, 1995; McDonald and Donleavy, 1995). Such an approach leads to a lack of transferability to activities i

n the workplace and therefore little value for future careers (Schug et al., 1984; Furman, 1990; McDonald and Donleavy, 1995). Students also report th The effectiveness of social business plan competitions in developing social and civic awareness and participation

at studying about civic and social matters is boring, repeats coverage of other courses, is too detailed, and unrelated to existing knowledge (Schug e

The effectiveness of social business plan competitions in developing social and civic awareness and participation

t al., 1984). The above arguments suggest the need to acknowledge the complexity of understanding social phenomenon beyond the superficial view of stu

https://khothuvien.cori!The effectiveness of social business plan competitions in developing social and civic awareness and participationCaleb Kwong,

The effectiveness of social business plan competitions in developing social and civic awareness and participationeory has received widespread attention in the education literature and is particular relevant to this study (Kayes, 2002; Yamazaki and Kayes, 2004, 20

07; Ng et al., 2009). According to the theory-, understanding and sustained commitment can be attained through the process of ‘experiencing’, ‘reflect The effectiveness of social business plan competitions in developing social and civic awareness and participation

ing’, ‘thinking’ and ‘acting’ (Kolb, 1984, 2005). By doing so, a student becomes involved in the learning experience and is engaged in addressing thei

The effectiveness of social business plan competitions in developing social and civic awareness and participation

r own needs, which ensures the new understanding is retained and memorised better. Students are also more prepared for the know-ledge to be scrutinise

https://khothuvien.cori!The effectiveness of social business plan competitions in developing social and civic awareness and participationCaleb Kwong,

The effectiveness of social business plan competitions in developing social and civic awareness and participation002) and to understand the nature of the social environment and the global view which fits issues around an individual’s needs, interests, skills and

future career aspirations.The use of some of the tried and tested active experiential teaching methods should enable more in-depth and interesting soc The effectiveness of social business plan competitions in developing social and civic awareness and participation

ial learning, resulting in a personal understanding of civic and social issues, by deliberately challenging their norms and to make students struggle

The effectiveness of social business plan competitions in developing social and civic awareness and participation

with unfamiliar information (Jones, 2002; Rossi, 1996). However, such in-depth learning requires an “inquiry-orientated" teaching approach as well as

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