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Ebook Management information systems - Managing the digital firm (15/E): Part 2

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Nội dung chi tiết: Ebook Management information systems - Managing the digital firm (15/E): Part 2

Ebook Management information systems - Managing the digital firm (15/E): Part 2

www.downloadslide.netPART THREEKey System Applications for the Digital AgeChapter 9Achieving Operational Excellence andCustomer Intimacy: Enterprise A

Ebook Management information systems - Managing the digital firm (15/E): Part 2ApplicationsChapter 10E-commerce: Digital Markets, Digital GoodsChapter 11Managing KnowledgeChapter 12Enhancing Decision MakingPART THREE examines the

core information system applications businesses are using today to improve operational excellence and decision making. These applications include ent Ebook Management information systems - Managing the digital firm (15/E): Part 2

erprise systems; systems for supply chain management, customer relationship management, and knowledge management; e-commerce applications; and busines

Ebook Management information systems - Managing the digital firm (15/E): Part 2

s intelligence systems. This part answers questions such as: How can enterprise applications improve business performance? How do firms use e-commerce

www.downloadslide.netPART THREEKey System Applications for the Digital AgeChapter 9Achieving Operational Excellence andCustomer Intimacy: Enterprise A

Ebook Management information systems - Managing the digital firm (15/E): Part 2Achieving Operational Excellence and CustomerIntimacy: Enterprise ApplicationsLearning ObjectivesAfter reading this chapter, you will be able to answe

r the following questions:9-1 How do enterprise systems help businesses achieve operational excellence?9-2 How do supply chain management systems coor Ebook Management information systems - Managing the digital firm (15/E): Part 2

dinate planning, production, and logistics with suppliers?9-3 How do customer relationship management systems help firms achieve customer intimacy?9-4

Ebook Management information systems - Managing the digital firm (15/E): Part 2

What are the challenges that enterprise applications pose, and how are enterprise applications taking advantage of new technologies?MyLab MIS™Visit m

www.downloadslide.netPART THREEKey System Applications for the Digital AgeChapter 9Achieving Operational Excellence andCustomer Intimacy: Enterprise A

Ebook Management information systems - Managing the digital firm (15/E): Part 2ifies Globally with Enhanced ERPDP World Takes Port Management to the Next Level with RFIDCustomer Relationship Management Helps Celcom Become Number

OneVIDEO CASESLife Time Fitness Gets in Shape with Salesforce CRMEvolution Homecare Manages Patients with Microsoft Dynamics CRM Instructional Video:G Ebook Management information systems - Managing the digital firm (15/E): Part 2

SMS Protects Patients by Serializing Every Bottle of Drugs364www.downloadslide.netAlimentation Couche-Tard Competes Using Enterprise Systems

www.downloadslide.netPART THREEKey System Applications for the Digital AgeChapter 9Achieving Operational Excellence andCustomer Intimacy: Enterprise A

www.downloadslide.netPART THREEKey System Applications for the Digital AgeChapter 9Achieving Operational Excellence andCustomer Intimacy: Enterprise A

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