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Behavioral intention to use mobile stock trading evidence from vietnams securities investors

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Nội dung chi tiết: Behavioral intention to use mobile stock trading evidence from vietnams securities investors

Behavioral intention to use mobile stock trading evidence from vietnams securities investors

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNGUYEN PHƯC BINHBEHAVIORAL INTENTION TO USE MOBILE STOCK TRADING: EVIDENCE FRO

Behavioral intention to use mobile stock trading evidence from vietnams securities investorsOM VIETNAM’S SECURITIES INVESTORSMASTER OF BUSINESS (Honours)Ho Chi Minh City-2015UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of Busi

nessNguyen Phuc BinhBEHAVIORAL INTENTION TO USE MOBILE STOCK TRADING: EVIDENCE FROM VIETNAM’S SECURITIES INVESTORSID: 22130010MASTER OF BUSINESS (Hono Behavioral intention to use mobile stock trading evidence from vietnams securities investors

urs)SUPERVISOR: Dr. TRAN PHUONG THAOHo Chi Minh City - 2015iACKNOWLEDGMENTSIhstly. 1 would like to express my deepest appreciation to my supervisor Dr

Behavioral intention to use mobile stock trading evidence from vietnams securities investors

. Tran Phuong Thao for her professional guidance, valuable advices, continuous encouragement, and support that made this thesis possible.Ĩ would like

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNGUYEN PHƯC BINHBEHAVIORAL INTENTION TO USE MOBILE STOCK TRADING: EVIDENCE FRO

Behavioral intention to use mobile stock trading evidence from vietnams securities investorse and experiences during my lime al the international School of Business, special thanks to all of my dear friends in Mbus4 class who gave me useful m

aterials, responses and experiences to conduct this study.1 would also like to express my grateful thanks to my managers, my friends, and my colleague Behavioral intention to use mobile stock trading evidence from vietnams securities investors

s who participated in tilling the questionnaires and/or helped send the questionnaires to their peers; to securities investors, and provided valuable

Behavioral intention to use mobile stock trading evidence from vietnams securities investors

information and comments for this study.Personally. I wish to express my deep gratitude to my colleagues and friends working at Vietcombank Fund Manag

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNGUYEN PHƯC BINHBEHAVIORAL INTENTION TO USE MOBILE STOCK TRADING: EVIDENCE FRO

Behavioral intention to use mobile stock trading evidence from vietnams securities investorsties Limited; Mirae Asset Wealth Management Securities (VN) JSC. and Vietcapital Securities Corporation (VCSC).Ho Chi Minh city. Vietnam.January 27.20

16Nguyen Phuc BinhiiABSTRACTThe purpose of this study is to investigate the determinants of securities investors’ behavioral intention towards using m Behavioral intention to use mobile stock trading evidence from vietnams securities investors

obile stock trading. Based on a modified UTAUT (Unified Theory of Acceptance and Use of Technology) with multi-facet perceived risks and privacy conce

Behavioral intention to use mobile stock trading evidence from vietnams securities investors

rns, a comprehensive research model was proposed. An empirical survey with a valid sample of 244 securities investors was conducted in Vietnam to test

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNGUYEN PHƯC BINHBEHAVIORAL INTENTION TO USE MOBILE STOCK TRADING: EVIDENCE FRO

Behavioral intention to use mobile stock trading evidence from vietnams securities investors performance expectancy, effort expectancy and social influence), and the inhibitors are the perceptions of risk (i.e. security risk, economic risk) a

nd privacy concerns. This implies that to facilitate the behavioral intention to use mobile stock trading, securities firms need to consider securitie Behavioral intention to use mobile stock trading evidence from vietnams securities investors

s investors' technological perceptions, risk perceptions of this type of trading, and concerns on the disclosure of personal information upon logging

Behavioral intention to use mobile stock trading evidence from vietnams securities investors

in the application. The findings of this study not only have important implications for mobile commerce research, but also provide insights for securi

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNGUYEN PHƯC BINHBEHAVIORAL INTENTION TO USE MOBILE STOCK TRADING: EVIDENCE FRO

Behavioral intention to use mobile stock trading evidence from vietnams securities investorscents, behavioral intention to use.iiiTABLE OF CONTENTSACKNOWLEDGMETS.....................................................................iABSTRACT...

.......................................................................iiTABLE OF CONTENT............................................................. Behavioral intention to use mobile stock trading evidence from vietnams securities investors

....ỈỈỈLIST OF FIGI RES...................................................................VLIST OF TABLES.............................................

Behavioral intention to use mobile stock trading evidence from vietnams securities investors

.......................vi

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNGUYEN PHƯC BINHBEHAVIORAL INTENTION TO USE MOBILE STOCK TRADING: EVIDENCE FRO

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNGUYEN PHƯC BINHBEHAVIORAL INTENTION TO USE MOBILE STOCK TRADING: EVIDENCE FRO

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