Impacts of digital influencers on the vietnamese consumers purchase intention of cosmetic products
➤ Gửi thông báo lỗi ⚠️ Báo cáo tài liệu vi phạmNội dung chi tiết: Impacts of digital influencers on the vietnamese consumers purchase intention of cosmetic products
Impacts of digital influencers on the vietnamese consumers purchase intention of cosmetic products
VIETNAM NATIONAL UNIVERSITY. HANOI VIETNAM JAPAN UNIVERSITYl)AN<; MIMI AMIIMPACTS OF DIGITAL INFLUENCERS ONTHE VIETNAMESE CONSUMERS'PURCHASE INTENTION Impacts of digital influencers on the vietnamese consumers purchase intention of cosmetic products N OF COSMETICPRODUCTSMASTER’S THESISVIETNAM NATIONAL UNIVERSITY. HANOIVIETNAM JAPAN UNIVERSITYDANG .MINH ANHIMPACTS OF DIGITAL INFLUENCERS ONTHE VIETNAMESE CONSUMERS’PURCHASE INTENTION OF COSMETICPRODUCTSMAJOR: BUSINESS ADMINISTRATIONCODE: 8430101.01RESEARCH SUPERVISORS:Prof. Dr. INOUE TOHRUAssoc. P Impacts of digital influencers on the vietnamese consumers purchase intention of cosmetic products rof. Dr. PHAM TH1 LIENHanoi, 2021ACKNOWLEDGEMENTConducting Master thesis in VJU devotes a huge of my time and effort. Therefore, it could not be finisImpacts of digital influencers on the vietnamese consumers purchase intention of cosmetic products
hed if I do not have the encouragement of people around me.Firstly. I would like to express my sincere thankfulness to my great supervisor Prof. InoueVIETNAM NATIONAL UNIVERSITY. HANOI VIETNAM JAPAN UNIVERSITYl)AN<; MIMI AMIIMPACTS OF DIGITAL INFLUENCERS ONTHE VIETNAMESE CONSUMERS'PURCHASE INTENTION Impacts of digital influencers on the vietnamese consumers purchase intention of cosmetic products to say thank you for my lecturers from both Vietnam and Japan side, my classmate at MBA04. my schoolmate at VJU and my dear program assistant - Ms. Nguyen Thi Huong. Thank all of you for encouraging and helping me during VJU learning period. The 2-year journey of VJU will be a memorable experience I Impacts of digital influencers on the vietnamese consumers purchase intention of cosmetic products have never forgotten in my life. I wish to all of you always have health and success.Finally. I am grateful for my family who always beside me even iImpacts of digital influencers on the vietnamese consumers purchase intention of cosmetic products
n a tough time. I will never complete my Master thesis if do not have the support of my family.AuthorDang Minh AnhCONTENTSLIST OF TABLES..............VIETNAM NATIONAL UNIVERSITY. HANOI VIETNAM JAPAN UNIVERSITYl)AN<; MIMI AMIIMPACTS OF DIGITAL INFLUENCERS ONTHE VIETNAMESE CONSUMERS'PURCHASE INTENTION Impacts of digital influencers on the vietnamese consumers purchase intention of cosmetic products N......................................................11.1Research motivation....................................................11.1.1Practical necessary'...............................................11.1.2Theoretical necessary..............................................31.2Research objectives. Impacts of digital influencers on the vietnamese consumers purchase intention of cosmetic products ...................................................4VIETNAM NATIONAL UNIVERSITY. HANOI VIETNAM JAPAN UNIVERSITYl)AN<; MIMI AMIIMPACTS OF DIGITAL INFLUENCERS ONTHE VIETNAMESE CONSUMERS'PURCHASE INTENTIONVIETNAM NATIONAL UNIVERSITY. HANOI VIETNAM JAPAN UNIVERSITYl)AN<; MIMI AMIIMPACTS OF DIGITAL INFLUENCERS ONTHE VIETNAMESE CONSUMERS'PURCHASE INTENTIONGọi ngay
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