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Luận văn thạc sĩ low customers engagement at aeon celadon shopping center

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Nội dung chi tiết: Luận văn thạc sĩ low customers engagement at aeon celadon shopping center

Luận văn thạc sĩ low customers engagement at aeon celadon shopping center

UNIVERSITY OF ECONOMICS HO CHI MINH CITY International School of BusinessTRAN NGOC ANHLOW CUSTOMERS ENGAGEMENT AT AEON CELADON SHOPPINGCENTERMASTER OF

Luận văn thạc sĩ low customers engagement at aeon celadon shopping center F BUSINESS ADMINISTRATIONSUPERVISOR: DR. LE THI THANH XU ANHo Chi Minh City - Year 2019.1UNIVERSITY OF ECONOMICS HO CHI MINH CITY International School

of BusinessTRAN NGOC ANHLOW CUSTOMERS ENGAGEMENTAT AEON CELADON SHOPPINGCENTERMASTER OF BUSINESS ADMINISTRATIONSUPERVISOR: DR. LE THI THANH XI ANHo C Luận văn thạc sĩ low customers engagement at aeon celadon shopping center

hi Minh City - Year 2019.2LOW CUSTOMERS ENGAGEMENT AT AEON CELADON SHOPPING CENTERTable of ContentsChapter 1: Company overview........................

Luận văn thạc sĩ low customers engagement at aeon celadon shopping center

...................................61.1AEON group:...................................................................61.2AEON Vietnam:................

UNIVERSITY OF ECONOMICS HO CHI MINH CITY International School of BusinessTRAN NGOC ANHLOW CUSTOMERS ENGAGEMENT AT AEON CELADON SHOPPINGCENTERMASTER OF

Luận văn thạc sĩ low customers engagement at aeon celadon shopping center : Customersdecreasing 98.8% compare with last year (2018 Vs 2017). 13Chapter 3: Problems identification...............................................

....183.1Potential problems:......................................................183.1.1Far from home of customers and inconvenient location......... Luận văn thạc sĩ low customers engagement at aeon celadon shopping center

............183.1.2Unreasonable prices:.....................................................193.1.3Worse assortment of products:......................

Luận văn thạc sĩ low customers engagement at aeon celadon shopping center

......................193.1.4Cashier check out slowly and staffs bad attitude of services:............213.2Validating problems:.......................

UNIVERSITY OF ECONOMICS HO CHI MINH CITY International School of BusinessTRAN NGOC ANHLOW CUSTOMERS ENGAGEMENT AT AEON CELADON SHOPPINGCENTERMASTER OF

Luận văn thạc sĩ low customers engagement at aeon celadon shopping center ............................................243.3The importance of main problem...............................................25Chapter 4:Cause valida

tion.........................................................264.1Potential causes:............................................................26 Luận văn thạc sĩ low customers engagement at aeon celadon shopping center

UNIVERSITY OF ECONOMICS HO CHI MINH CITY International School of BusinessTRAN NGOC ANHLOW CUSTOMERS ENGAGEMENT AT AEON CELADON SHOPPINGCENTERMASTER OF

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