Luận văn thạc sĩ poor ground service agent attitude at vietjet aviation joint stock company

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Luận văn thạc sĩ poor ground service agent attitude at vietjet aviation joint stock company

UNIVERSITY OF ECONOMICS HO CHI MINH CITY International School of BusinessNguyen Thi Thuy TrangPOOR GROUND SERVICE AGENT ATTITUDE AT VIETJET AVIATIONJO

Luận văn thạc sĩ poor ground service agent attitude at vietjet aviation joint stock company OINT STOCK COMPANYMASTER OF BUSINESS ADMINISTRATIONHo Chi Minh City - Year 2019Table of contentsTable of contents.....................................

....................1List of figures.........................................................iiiList of tables........................................ Luận văn thạc sĩ poor ground service agent attitude at vietjet aviation joint stock company

..................iiiAbbreviation.............................................................ivEXECUTIVE SUMMARY.....................................

Luận văn thạc sĩ poor ground service agent attitude at vietjet aviation joint stock company

....................1CHAPTER 1: COMPANY BACKGROUND.............................................21.1.History...........................................

UNIVERSITY OF ECONOMICS HO CHI MINH CITY International School of BusinessNguyen Thi Thuy TrangPOOR GROUND SERVICE AGENT ATTITUDE AT VIETJET AVIATIONJO

Luận văn thạc sĩ poor ground service agent attitude at vietjet aviation joint stock company .....31.4.Product and service..............................................31.5.Business development strategies..................................41.6.

Target customer..................................................41.7.Market share.....................................................41.8.Business p Luận văn thạc sĩ poor ground service agent attitude at vietjet aviation joint stock company

erformance.............................................5CHAPTER 2: PROBLEM IDENTIFICATION.........................................72.1.Problem context

Luận văn thạc sĩ poor ground service agent attitude at vietjet aviation joint stock company

....................................................72.2.Symptom analysis...................................................82.3.Potential problems...

UNIVERSITY OF ECONOMICS HO CHI MINH CITY International School of BusinessNguyen Thi Thuy TrangPOOR GROUND SERVICE AGENT ATTITUDE AT VIETJET AVIATIONJO

Luận văn thạc sĩ poor ground service agent attitude at vietjet aviation joint stock company ..................................182.3.3.Service quality and customer satisfaction.....................192.3.4.Uncomfortable air travel experiences..

........................222.3.5.Ground staff s attitude.......................................242.3.6. Poor of inflight sen ices...................... Luận văn thạc sĩ poor ground service agent attitude at vietjet aviation joint stock company

.............272.4.Initial symptoms and potential problems.........................282.5.Main problem validation......................................

Luận văn thạc sĩ poor ground service agent attitude at vietjet aviation joint stock company

...292.6.Problem consequence.............................................33CHAPTER 3: CAUSES OF PROBLEM.............................................34

UNIVERSITY OF ECONOMICS HO CHI MINH CITY International School of BusinessNguyen Thi Thuy TrangPOOR GROUND SERVICE AGENT ATTITUDE AT VIETJET AVIATIONJO