Luận văn thạc sĩ poor management in prices and dumping at locklock vietnam co , ltd

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Luận văn thạc sĩ poor management in prices and dumping at locklock vietnam co , ltd

UNIVERSITY OF ECONOMICS HO CHI MINH CITY International School of BusinessLEHI c ONOIMK ILe Ngoe Khanh QuangPOOR MANAGEMENT IN PRICES AND DUMPING AT LO

Luận văn thạc sĩ poor management in prices and dumping at locklock vietnam co , ltd OCK&LOCK VIETNAM co., LTDMASTER OF BUSINESS ADMINISTRATIONHo Chi Minh City - 2019SUPERVISOR’S REPORT ON THE FINAL THESIS SUBMITTED FOR DEGREE OF MASTE

R of BUSINESS ADMINSTRATIONThe thesis proposal title: POOR MANAGEMENT IN PRICES AND DUMPINGAT LOCK&LOCK VIETNAM co., LTDStudent Name: Le Ngoe Khanh Qu Luận văn thạc sĩ poor management in prices and dumping at locklock vietnam co , ltd

angSupervisor: Dr Pham Phu Quoc1.General comments• Remarks on the student's attitude:• Remarks on the assignment s academic quality:2.Overall assessme

Luận văn thạc sĩ poor management in prices and dumping at locklock vietnam co , ltd

nt:Meet requirement for submitting Not meet requirement for submitting3.Other remarks:-Did the student follow the report schedule9Yes NoOther.........

UNIVERSITY OF ECONOMICS HO CHI MINH CITY International School of BusinessLEHI c ONOIMK ILe Ngoe Khanh QuangPOOR MANAGEMENT IN PRICES AND DUMPING AT LO

Luận văn thạc sĩ poor management in prices and dumping at locklock vietnam co , ltd d2.Business model3.Business goal4.Mission and VisionPART II - PROBLEM CONTEXT1.Symptoms: Growth rate of Lock&Lock supermarket channel in the period of

2017-2018 is very low2.Symptom validation2 1. The development of supermarkets in Vietnam2.2.Comparing with the total household appliances industry an Luận văn thạc sĩ poor management in prices and dumping at locklock vietnam co , ltd

d the supermarket channel revenue growth rate of household appliances industry2.3.Compare with other channels of Lock&LockPARI III - PROBLEM IDENTIFIC

Luận văn thạc sĩ poor management in prices and dumping at locklock vietnam co , ltd

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UNIVERSITY OF ECONOMICS HO CHI MINH CITY International School of BusinessLEHI c ONOIMK ILe Ngoe Khanh QuangPOOR MANAGEMENT IN PRICES AND DUMPING AT LO