Building a model of tv shopping for the viet nam market

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Building a model of tv shopping for the viet nam market

FACTORS THAT INFLUENCE CUSTOMER'S TV HOMESHOPPING INVIETNAM: BASIS FOR A SHOPPING MODELDissertation Presented toThe Faculty of the Graduate SchoolTarl

Building a model of tv shopping for the viet nam market lac State UniversityTarlac City1In Partial FulfillmentOf the Requirements for the DegieeDoctor of Philosophy in Business AdministrationbyLE QUOC HIEU4

1699iiCOPYRIGHT PAPER©2011T.c Ọuoc HicuALL RIGHTS RESERVEDiiiRepublic of the PhilippinesTARLAC STATE UNIVERSITYGRADUATE SCHOOLTai lac CityAPPROVAL SHE Building a model of tv shopping for the viet nam market

ETThis Dissertation of LE Ql’OC HIEU entitled “Factors that influence customer's TV homeshopping in Vietnam: Basis for a TV shopping model” which IS p

Building a model of tv shopping for the viet nam market

repared and submitted 111 partial fulfillment of the requirements for the Degree of Doctor of Philosophy in Business Administration, is hereby accepte

FACTORS THAT INFLUENCE CUSTOMER'S TV HOMESHOPPING INVIETNAM: BASIS FOR A SHOPPING MODELDissertation Presented toThe Faculty of the Graduate SchoolTarl

Building a model of tv shopping for the viet nam market Ph. D.ALEX LEE Ph.D.Member

FACTORS THAT INFLUENCE CUSTOMER'S TV HOMESHOPPING INVIETNAM: BASIS FOR A SHOPPING MODELDissertation Presented toThe Faculty of the Graduate SchoolTarl