Bank card service quality at techcombank
➤ Gửi thông báo lỗi ⚠️ Báo cáo tài liệu vi phạmNội dung chi tiết: Bank card service quality at techcombank
Bank card service quality at techcombank
Lunghwa University of Scienceand TechnologyDepartment of Business Administration Thesis for a Master’s DegreeBank card service quality at TechcombankR Bank card service quality at techcombank Researcher: Nguyen Anh TuSupervisor: Nguyen Van Dinh43435Lunghwa University of Science and Technology’Approval Certificate of Master's Degree Examination BoardThis is to certify that the Master’s Degree Examinations Board has approved the thesis Bank card service quality at Techcombankpublished by M Bank card service quality at techcombank r. / Ms.Nguyen Anil Tu in the Master Program of Graduate School ofDepartment of Business AdministrationMaster’s Degree Examination BoardBoard MembersBank card service quality at techcombank
:_______Dao l ung__________________Tsan Chia chiNguyen Thi Hong I lanhAdvisors :______Nguyen Van DinhChair :Tsan Chia chiDate: 2018/12/21ABSTRACTThesiLunghwa University of Scienceand TechnologyDepartment of Business Administration Thesis for a Master’s DegreeBank card service quality at TechcombankR Bank card service quality at techcombank usiness AdministrationDate : December, 2018Degree : MasterResearcher * Nguyen Anil TuAdvisor : Nguyen Van DinhKeywords: Service Quality (SQ)The banking system in Vietnam faces many internal difficulties in the economy as well as the internal of each bank, the institution of the banking system is sti Bank card service quality at techcombank ll many. Inadequate reform requữements and integration roadmap are major challenges for Vietnamese commercial banks in the integration process. CurrenBank card service quality at techcombank
tly, Techcombank has had a particular position in Vietnamese banking system. However, the banking model in Techcombank for banking cards operates inefLunghwa University of Scienceand TechnologyDepartment of Business Administration Thesis for a Master’s DegreeBank card service quality at TechcombankR Bank card service quality at techcombank vice qualityandrealactivitiesof Techcombank. the topic: 'Bank card service quality at Techcombank' is selected for the master thesis.The objectives of the research are to: 1) Find and choose the suitable theory to make an intensive investigation of bank card senice quality at Techcombank. 2 investig Bank card service quality at techcombank ate the current situation of bank card service quality at Techcoinbank to find achievements and shortcomings and 3) Suggest some solutions to improveBank card service quality at techcombank
bank card service quality at Techcombank.The thesis concentrates on bank card service quality and how to deal with the problems about bank card servicLunghwa University of Scienceand TechnologyDepartment of Business Administration Thesis for a Master’s DegreeBank card service quality at TechcombankR Bank card service quality at techcombank hai Ha, Nguyen Chi Thanh, Hoang Dieu. and Dien Bien Phu).Secondary' data were collectedfrom 2015 until recent. Primary' data were conducted from June to July 2018. There are five hypothesesimentioned in this thesis: HI: Reliability has a positive and significant impact on senice quality, 112: Respon Bank card service quality at techcombank siveness has a positive and significant impact on service quality. H3: Assurance has a positive and significant impact on sendee quality. H4: EmpathyBank card service quality at techcombank
has a positive and significant impact on sendee quality, and 115: Tangibles has a positive and significant impact on sendee quality.The author used seLunghwa University of Scienceand TechnologyDepartment of Business Administration Thesis for a Master’s DegreeBank card service quality at TechcombankR Bank card service quality at techcombank ank and two customers who were using banking cards of Tcchcombank) and survey(200 customers who were using bank card sendee at Techcombank at the time of survey). The author used qualitative method to analyze secondary data collected. For primary data, the author used quantitative method via some st Bank card service quality at techcombank atistical techniques including: F.FA, Cronbach's Alpha, regression analysis and descriptive analysis by means and standard deviation.The survey resultBank card service quality at techcombank
s show that Responsiveness has the strongest impact on bank card senice quality at Techcombank. then Tangibles. Reliability. Assurance and Empathy resLunghwa University of Scienceand TechnologyDepartment of Business Administration Thesis for a Master’s DegreeBank card service quality at TechcombankR Bank card service quality at techcombank wed by banking employees, the bank does well in information confidentiality and transparency for customer information and banking transactions, etc. However, sometimes bank card services are not provided to customers as quickly as possible, errors in the bank card system also may cause delay in prov Bank card service quality at techcombank iding services to customers, sometimes banking officials at Techcombank do not have very polite and professional working attitudes and behaviors, causBank card service quality at techcombank
ing customers to have negative ideas about the bank's working style, etc. The author also gave out some solutions to improve bank card service qualityLunghwa University of Scienceand TechnologyDepartment of Business Administration Thesis for a Master’s DegreeBank card service quality at TechcombankR Bank card service quality at techcombank nd skills necessary for banking employees, effectively motivating banking employees, making more suitable job allocation, and paying attention to recruitment and selection works of the bank.Due to limited time and knowledge, the author still cannot takes a deeper investigation of bank card service q Bank card service quality at techcombank uality al Tcchcombank. However, the disscration can be used as a reference and base for more intensive study on banking service quality in general andBank card service quality at techcombank
bank card service quality in particular in Vietnam commercial banks.iiLunghwa University of Scienceand TechnologyDepartment of Business Administration Thesis for a Master’s DegreeBank card service quality at TechcombankRLunghwa University of Scienceand TechnologyDepartment of Business Administration Thesis for a Master’s DegreeBank card service quality at TechcombankRGọi ngay
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