Key factors to create vietnamese young generations loyalty towards mobile phone brand
➤ Gửi thông báo lỗi ⚠️ Báo cáo tài liệu vi phạmNội dung chi tiết: Key factors to create vietnamese young generations loyalty towards mobile phone brand
Key factors to create vietnamese young generations loyalty towards mobile phone brand
SOUMOPEN UNIVERSITY MALAYSIARESEARCH PROJECT(BMBR5103)-fCOCO*Research ProposalKEY FACTORS TO CREATE VIETNAMESE YOUNGGENERATION’S LOYALTY TOWARDS MOBIL Key factors to create vietnamese young generations loyalty towards mobile phone brand LEPHONE BRANDSTUDENT’S FULL NAME:NGUYEN THI NGOC HANSTUDENT ID:2451952INTAKE:41153ADVISOR’S NAME AND TITLE: phan THI GIAC TAM. Ph.DHUTECHLIBRARY4-G(^41579Advisor’s assessment^wAA..^xt4úkíL....ôOAW’AKey factors to create vietnamese young generations loyalty towards mobile phone brand
havior of Vietnamese Young Generation towards mobile phone brand. The success of a company is measured by profit which is accumulated from buyers in wSOUMOPEN UNIVERSITY MALAYSIARESEARCH PROJECT(BMBR5103)-fCOCO*Research ProposalKEY FACTORS TO CREATE VIETNAMESE YOUNGGENERATION’S LOYALTY TOWARDS MOBIL Key factors to create vietnamese young generations loyalty towards mobile phone brand s and business owners in a competitive market. And this knowledge in this study is really very helpful for me.In order to complete this research proposal, first of all. I would like to express my special gratitude to my advisor, Ms. Phan Thi Giac l am, Ph.Đ who is very enthusiastic in giving knowled Key factors to create vietnamese young generations loyalty towards mobile phone brand ge, experience and helps me the way to do this study well.Secondly. I would like to thank my teammates - Vu Tran and Mai Nguyen who give me many feedbKey factors to create vietnamese young generations loyalty towards mobile phone brand
acks and comments about my thesis, contents how to do better.Finally. I want to thank you to all classmates who give g(x>d feedbacks for my study duriSOUMOPEN UNIVERSITY MALAYSIARESEARCH PROJECT(BMBR5103)-fCOCO*Research ProposalKEY FACTORS TO CREATE VIETNAMESE YOUNGGENERATION’S LOYALTY TOWARDS MOBIL Key factors to create vietnamese young generations loyalty towards mobile phone brand more manufacturers come to Vietnam due to a potential market. It is creating a fierce competition among brands. Therefore, that position management and market share broadness are becoming priority. To do it. the company management is carrying out many strategies in which besides attracting new cust Key factors to create vietnamese young generations loyalty towards mobile phone brand omers, retaining existing ones is critical. Mobile phone industry is changing rapidly and as statistic, most of the users are young people who approacKey factors to create vietnamese young generations loyalty towards mobile phone brand
h to technology and information so quickly and requires so much. In Vietnam, around 18.4% is from 15 to 24 years old and 44.4% is from 24 to 54 (CentrSOUMOPEN UNIVERSITY MALAYSIARESEARCH PROJECT(BMBR5103)-fCOCO*Research ProposalKEY FACTORS TO CREATE VIETNAMESE YOUNGGENERATION’S LOYALTY TOWARDS MOBIL Key factors to create vietnamese young generations loyalty towards mobile phone brand h other competitors.In tills study, it helps to explore key factors to create Young Generation’s loyalty towards mobile phone brand in Vietnam market based on young customer's expectation and requirements. In order to do it. besides the primary data and existing literature review are used, a descrip Key factors to create vietnamese young generations loyalty towards mobile phone brand tive quantitative method will be applied. The quantitative method refers to use a questionnaire to be conducted among 300 young users through online aKey factors to create vietnamese young generations loyalty towards mobile phone brand
nd interviewed who are using mobile phone in Ho Chi Minh and Ha Noi The data of 300 questionnaires have been analyzed for its reliability and statistiSOUMOPEN UNIVERSITY MALAYSIARESEARCH PROJECT(BMBR5103)-fCOCO*Research ProposalKEY FACTORS TO CREATE VIETNAMESE YOUNGGENERATION’S LOYALTY TOWARDS MOBIL Key factors to create vietnamese young generations loyalty towards mobile phone brand their industry and then, managers could give some alternative strategies to retain young customers effectively.IllTable of ContentAdvisory’s assessment1 Key factors to create vietnamese young generations loyalty towards mobile phone brand SOUMOPEN UNIVERSITY MALAYSIARESEARCH PROJECT(BMBR5103)-fCOCO*Research ProposalKEY FACTORS TO CREATE VIETNAMESE YOUNGGENERATION’S LOYALTY TOWARDS MOBILGọi ngay
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