Research about factors affect to customers’ satisfaction when using atm card products at donga bank tan binh branch ho chi minh city
➤ Gửi thông báo lỗi ⚠️ Báo cáo tài liệu vi phạmNội dung chi tiết: Research about factors affect to customers’ satisfaction when using atm card products at donga bank tan binh branch ho chi minh city
Research about factors affect to customers’ satisfaction when using atm card products at donga bank tan binh branch ho chi minh city
OOUMOPEN MALAYSIA UNIVERSITYRESEARCH PROJECT(BMBR5103)RESEARCH ABOUT FACTORS AFFECT TO CUSTOMERS’ SATISFACTION WHEN USING ATM CARD PRODUCTS AT DONGA B Research about factors affect to customers’ satisfaction when using atm card products at donga bank tan binh branch ho chi minh city BANK, TAN BINH BRANCH, HO CHI MINH CITYSTI DENT’S FI LL NAME: VO HUYNH DUCSTI DENT ID: CGS00064987INTAKE: MARCH, 2016ADVISOR'S NAME & TITLE : DR. BUI PHI HI NGAUGUST, 2017Ĩ1itAdvisor’s assessmentAdvisor’s signatureCONTENTSChapter I: Introduction....................................................... Research about factors affect to customers’ satisfaction when using atm card products at donga bank tan binh branch ho chi minh city ..11.1Research background......................................................11.2Objectives of the study............................................Research about factors affect to customers’ satisfaction when using atm card products at donga bank tan binh branch ho chi minh city
......11.3Research Methodology.....................................................21.4Subjects and scope of study....................................OOUMOPEN MALAYSIA UNIVERSITYRESEARCH PROJECT(BMBR5103)RESEARCH ABOUT FACTORS AFFECT TO CUSTOMERS’ SATISFACTION WHEN USING ATM CARD PRODUCTS AT DONGA B Research about factors affect to customers’ satisfaction when using atm card products at donga bank tan binh branch ho chi minh city ..............3Chapter II: Literature review...................................................42.1Payment card overview....................................................42.1.1Some basic concepts about payment cards..................................42.1.2Card classification........................ Research about factors affect to customers’ satisfaction when using atm card products at donga bank tan binh branch ho chi minh city ..............................42.2Utilities when using the card............................................42.3Process of issuance, payment by ATM carResearch about factors affect to customers’ satisfaction when using atm card products at donga bank tan binh branch ho chi minh city
d.................................52.4Consumer behavior........................................................62.5Customer satisfaction index model..OOUMOPEN MALAYSIA UNIVERSITYRESEARCH PROJECT(BMBR5103)RESEARCH ABOUT FACTORS AFFECT TO CUSTOMERS’ SATISFACTION WHEN USING ATM CARD PRODUCTS AT DONGA B Research about factors affect to customers’ satisfaction when using atm card products at donga bank tan binh branch ho chi minh city tisfaction indicators.........................102.5.3Application of customer satisfaction index in strategic planning.........112.5.4Customer satisfaction....................................................112.5.5Service quality..........................................................122.5.6Parasur Research about factors affect to customers’ satisfaction when using atm card products at donga bank tan binh branch ho chi minh city aman service quality distance model...............................12Chapter III: Research Methodology...............................................14OOUMOPEN MALAYSIA UNIVERSITYRESEARCH PROJECT(BMBR5103)RESEARCH ABOUT FACTORS AFFECT TO CUSTOMERS’ SATISFACTION WHEN USING ATM CARD PRODUCTS AT DONGA BOOUMOPEN MALAYSIA UNIVERSITYRESEARCH PROJECT(BMBR5103)RESEARCH ABOUT FACTORS AFFECT TO CUSTOMERS’ SATISFACTION WHEN USING ATM CARD PRODUCTS AT DONGA BGọi ngay
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