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(Luận văn HV chính sách và phát triển) propose solutions to improve the efficiency of am thuong garment company supply chain

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Nội dung chi tiết: (Luận văn HV chính sách và phát triển) propose solutions to improve the efficiency of am thuong garment company supply chain

(Luận văn HV chính sách và phát triển) propose solutions to improve the efficiency of am thuong garment company supply chain

ACADEMY OF POLICY AND DEVELOPMENTINTERNATIONAL SCHOOL OF ECONOMICS AND FINANCEGRADUATION COURSETopic: ’’Promoting trade promotion at Vietnam Associati

(Luận văn HV chính sách và phát triển) propose solutions to improve the efficiency of am thuong garment company supply chainion of Seafood Exporters and Producers (Vasep)”Instuctors:Dao Hoang Tuan. PhD.Student name:Nguyen Viet NamStudent ID:5073106060Class:KTĐNCLC7BHa Noi,

June 20201ACADEMY OF POLICY AND DEVELOPMENTINTERNATIONAL SCHOOL OF ECONOMICS AND FINANCEGRADUATION COURSETopic: ’’Promoting trade promotion at Vietnam (Luận văn HV chính sách và phát triển) propose solutions to improve the efficiency of am thuong garment company supply chain

Association of Seafood Exporters and Producers (Vasep)”Instuctors:Dao Hoang Tuan. PhD.Student name:Nguyen Viet NamStudent ID:5073106060Class:KTĐNCLC7

(Luận văn HV chính sách và phát triển) propose solutions to improve the efficiency of am thuong garment company supply chain

BHa Noi, June 20201OPENING1The urgency of the topicIn the current trend of globalization and international economic integration of Vietnam, businesses

ACADEMY OF POLICY AND DEVELOPMENTINTERNATIONAL SCHOOL OF ECONOMICS AND FINANCEGRADUATION COURSETopic: ’’Promoting trade promotion at Vietnam Associati

(Luận văn HV chính sách và phát triển) propose solutions to improve the efficiency of am thuong garment company supply chainny risks because they do not understand the law. the commercial environment... So in addition to fully equipped with the necessary information and ski

lls, businesses need support. Directly from the government or the organization trade promotion to overcome difficulties and achieve long-term goals. B (Luận văn HV chính sách và phát triển) propose solutions to improve the efficiency of am thuong garment company supply chain

usinesses want to find markets, promote product introduction, find partners, customers and promote product sales, trade promotion is the only way for

(Luận văn HV chính sách và phát triển) propose solutions to improve the efficiency of am thuong garment company supply chain

businesses to achieve those goals.Trade promotion activities (trade promotion) always hold an important position for domestic consumption and export,

ACADEMY OF POLICY AND DEVELOPMENTINTERNATIONAL SCHOOL OF ECONOMICS AND FINANCEGRADUATION COURSETopic: ’’Promoting trade promotion at Vietnam Associati

(Luận văn HV chính sách và phát triển) propose solutions to improve the efficiency of am thuong garment company supply chainrprises solve the immediate difficulties. Trade promotion helps businesses respond quickly to market changes and capture market trends in a timely man

ner to make their business more efficient. Trade promotion is a bridge to bring businesses closer to customers, to the market.It can be seen that Viet (Luận văn HV chính sách và phát triển) propose solutions to improve the efficiency of am thuong garment company supply chain

nam's economy is increasingly developing with open market policies, limiting export and import lari IT barriers. Therefore, competition among business

(Luận văn HV chính sách và phát triển) propose solutions to improve the efficiency of am thuong garment company supply chain

es in Vietnam is becoming more and more fierce. Domestic enterprises are mainly small and medium-sized enterprises, so they are limited by limited cap

ACADEMY OF POLICY AND DEVELOPMENTINTERNATIONAL SCHOOL OF ECONOMICS AND FINANCEGRADUATION COURSETopic: ’’Promoting trade promotion at Vietnam Associati

(Luận văn HV chính sách và phát triển) propose solutions to improve the efficiency of am thuong garment company supply chaino survive and develop in the market. Marketing in general and trade promotion in particular are effective tools of competition for businesses today. H

owever, in reality. Vietnamese enterprises or governmental organizations have not paid enough attention and invested properly to build an effective tr (Luận văn HV chính sách và phát triển) propose solutions to improve the efficiency of am thuong garment company supply chain

ade promotion policy. Vietnam Association of Seafood Exporters and Producers (VASEP) is an association established by the state and businesses to supp

(Luận văn HV chính sách và phát triển) propose solutions to improve the efficiency of am thuong garment company supply chain

ort businesses to promote trade, organize trade promotion activities, etc. Through the process of observation and research at the Association. 1 reali

ACADEMY OF POLICY AND DEVELOPMENTINTERNATIONAL SCHOOL OF ECONOMICS AND FINANCEGRADUATION COURSETopic: ’’Promoting trade promotion at Vietnam Associati

(Luận văn HV chính sách và phát triển) propose solutions to improve the efficiency of am thuong garment company supply chainl, and effectiveness, fruit. In addition, other promotion tools, though they are available, have not been paid attention and have not been effective.

Therefore, the Vietnam Association of Seafood Exporters and Producers (VASEP) needs solutions and policies to promote trade promotion activities more (Luận văn HV chính sách và phát triển) propose solutions to improve the efficiency of am thuong garment company supply chain

effectively, in order to improve the competitiveness of businesses. Vietnamese enterprises on the market.2From practical needs, I chose the research t

(Luận văn HV chính sách và phát triển) propose solutions to improve the efficiency of am thuong garment company supply chain

opic: "Promoting trade promotion at I ietnam Association of Seafood Exporters and Producers (Vasep) " as my project.2Research purposes

ACADEMY OF POLICY AND DEVELOPMENTINTERNATIONAL SCHOOL OF ECONOMICS AND FINANCEGRADUATION COURSETopic: ’’Promoting trade promotion at Vietnam Associati

ACADEMY OF POLICY AND DEVELOPMENTINTERNATIONAL SCHOOL OF ECONOMICS AND FINANCEGRADUATION COURSETopic: ’’Promoting trade promotion at Vietnam Associati

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