unlicensed low customers engagement at aeon celadon shopping center

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unlicensed low customers engagement at aeon celadon shopping center

UNIVERSITY OF ECONOMICS HO CHI MINH CITY International School of BusinessTRAN NGOC ANHLOW CUSTOMERS ENGAGEMENTAT AEON CELADON SHOPPINGCENTERMASTER OF

unlicensed low customers engagement at aeon celadon shopping center BUSINESS ADMINISTRATIONSUPERVISOR: DR. LE THI THANH XI ANHo Chi Minh city - Year 2019.h ttps: //k hot h u vien .comUNIVERSITY OF ECONOMICS HO CHI MIN

H CITYInternational School of BusinessTRAN NGOC ANHLOW CUSTOMERS ENGAGEMENT AT AEON CELADON SHOPPINGCENTERMASTER OF BUSINESS ADMINISTRATIONSUPERVISOR: unlicensed low customers engagement at aeon celadon shopping center

DR. LE THI THANH XL ANHo Chi Minh City - Year 2019.LOW CUSTOMERS ENGAGEMENT AT AEON CELADON SHOPPING CENTERTabic of ContentsChapter 1: Company overvi

unlicensed low customers engagement at aeon celadon shopping center

ew...........................................................61.1AEON group:...................................................................61.2AEO

UNIVERSITY OF ECONOMICS HO CHI MINH CITY International School of BusinessTRAN NGOC ANHLOW CUSTOMERS ENGAGEMENTAT AEON CELADON SHOPPINGCENTERMASTER OF

unlicensed low customers engagement at aeon celadon shopping center......12Chapter 2: Symptom: Customers decreasing 98.8% compare with last year (2018 Vs 2017). 13Chapter 3: Problems identification....................

...............................183.1Potential problems.......................................................183.1.1Far from home of customers and inc unlicensed low customers engagement at aeon celadon shopping center

onvenient location.....................183.1.2Unreasonable prices:......................................................193.1.3Worse assortment of pro

unlicensed low customers engagement at aeon celadon shopping center

ducts...............................................193.1.4Cashier check out slowly and staffs bad attitude of services:............213.2Validating pr

UNIVERSITY OF ECONOMICS HO CHI MINH CITY International School of BusinessTRAN NGOC ANHLOW CUSTOMERS ENGAGEMENTAT AEON CELADON SHOPPINGCENTERMASTER OF

unlicensed low customers engagement at aeon celadon shopping center2Customer's perspectives..................................................243.3T he importance of main problem........................................

......25Chapter 4:Cause validation.........................................................264.1Potential causes...................................... unlicensed low customers engagement at aeon celadon shopping center

.......................264.1.1I treasonable prices.....................................................27

UNIVERSITY OF ECONOMICS HO CHI MINH CITY International School of BusinessTRAN NGOC ANHLOW CUSTOMERS ENGAGEMENTAT AEON CELADON SHOPPINGCENTERMASTER OF