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Ebook Business communication - Process amp; product (7E): Part 2

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Nội dung chi tiết: Ebook Business communication - Process amp; product (7E): Part 2

Ebook Business communication - Process amp; product (7E): Part 2

UN I I 4Reports, Proposals, and PresentationsChapter 11Report and Research BasicsChapter 14Business PresentationsChapter 13Proposals, Formal Reports,

Ebook Business communication - Process amp; product (7E): Part 2 and Business PlansChapter 12Informal Business ReportsLcpVEtXU JUluC

: 0>CHAPTER I IReport and Research BasicsOBJECTIVESAfter studying this chapter, you should be able to1Describe basic features of business reports, inc Ebook Business communication - Process amp; product (7E): Part 2

luding functions, strategies (indirect or direct), writing style, and formats.2Apply the 3-X-3 writing process to business reports to create well-orga

Ebook Business communication - Process amp; product (7E): Part 2

nized documents that show a firm grasp of audience and purpose.3Find, evaluate, and use print and electronic secondary sources.4Understand how to gene

UN I I 4Reports, Proposals, and PresentationsChapter 11Report and Research BasicsChapter 14Business PresentationsChapter 13Proposals, Formal Reports,

Ebook Business communication - Process amp; product (7E): Part 2resources for business writers and researchers.6Recognize the purposes and techniques of documentation in business reports, and avoid plagiarism.7Crea

te meaningful and interesting graphics; display numeric information in the appropriate graphic form: and skillfully generate, use. and convert data to Ebook Business communication - Process amp; product (7E): Part 2

visual aids.Want to do well on tests and excel in your course? Go to www.meguffey.com for helpful interactive resources.► Review the Chapter 11 Power

Ebook Business communication - Process amp; product (7E): Part 2

Point slides to prepare for the first quiz.I &Zooming InPART 1“Pawsengers" Enjoy Creature Comforts With Pet AirwaysZoe, d idi k Russell terrier, nsdy

UN I I 4Reports, Proposals, and PresentationsChapter 11Report and Research BasicsChapter 14Business PresentationsChapter 13Proposals, Formal Reports,

Ebook Business communication - Process amp; product (7E): Part 2rst pel-only carrier, transporting cats and dogs (more* animals dre to follow) between regional airports in nine major u_s. cities. I he company's thr

ee Beech 1900 aircraft, reliable 19 passenger turboprop planes, were modified to accommodate up to 50 four legged travelers. One way tares start as lo Ebook Business communication - Process amp; product (7E): Part 2

w as $150 and average about $250. Most customers of Pet Airways are pet owners going on vacation or relo eating; others include rescue and adoption mi

Ebook Business communication - Process amp; product (7E): Part 2

ssions and organizers of animal shows. Typically, business owners preface the big step of starting a company with research. In most cases they must th

UN I I 4Reports, Proposals, and PresentationsChapter 11Report and Research BasicsChapter 14Business PresentationsChapter 13Proposals, Formal Reports,

Ebook Business communication - Process amp; product (7E): Part 2ted in a business plan, is worthy oi support arxl economically viable. I ike many pel owners. Dan and Alysa were unhappy with commercial airlines’ tre

ating their precious dexj like' baggage or, recently reclassified, as cargo on commercial flights, lí I ido or I luffy doesn’t fit into a pct crate st Ebook Business communication - Process amp; product (7E): Part 2

owed under a passenger scat in the main cabin, the critter is banned to the cargo sortion, a potentially terrifying, uncomfortable, even deadly place

Ebook Business communication - Process amp; product (7E): Part 2

for a pet. Each year ani mals freeze to death, are lost, or die from a lack of cabin pressure en route. Only since 2005 are airlines required to repor

UN I I 4Reports, Proposals, and PresentationsChapter 11Report and Research BasicsChapter 14Business PresentationsChapter 13Proposals, Formal Reports,

Ebook Business communication - Process amp; product (7E): Part 2ness for the major airlines.This IS how the husband-and-wife team describes the ongins of their pet enterprise: "Of course, there's one thing Zoe is c

ertainly not. and that’s cargo. As we're fond of telling our neighbor Janet, her boxer Samson isn’t Samsonite, and she agreed. In fact, we met lots of Ebook Business communication - Process amp; product (7E): Part 2

neighbors, friends, and even complete strangers who felt exactly the same way* The couple relied on their consulting and business experience and wond

Ebook Business communication - Process amp; product (7E): Part 2

ered: 'Instead of trying to convince the human airlines to treat pets better, why not start up an airline just for pets?* The response, so far, has be

UN I I 4Reports, Proposals, and PresentationsChapter 11Report and Research BasicsChapter 14Business PresentationsChapter 13Proposals, Formal Reports,

Ebook Business communication - Process amp; product (7E): Part 2d every step of tile journey, well take care of them as if lliey were our own. Because tlidt's exac tly the way we'd want Zoe to be treated.*Although

quizzing friends and neighbors does not qualify as a representative sample in empirical research, it could lead in the right direction and accurately Ebook Business communication - Process amp; product (7E): Part 2

reflect what a greater sample of thepopulation may want or believe. Observation has many limitations; nevertheless, it can be applied effectively in p

Ebook Business communication - Process amp; product (7E): Part 2

rimary research, as this c haptrr shows.Hatching a brilliant business idea is only the start. To make generalizations and predictions and to secure fu

UN I I 4Reports, Proposals, and PresentationsChapter 11Report and Research BasicsChapter 14Business PresentationsChapter 13Proposals, Formal Reports,

Ebook Business communication - Process amp; product (7E): Part 2 Airways on page 347.

UN I I 4Reports, Proposals, and PresentationsChapter 11Report and Research BasicsChapter 14Business PresentationsChapter 13Proposals, Formal Reports,

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