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(LUẬN văn THẠC sĩ) ineffective managerial support in electrolux vietnam AC

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Nội dung chi tiết: (LUẬN văn THẠC sĩ) ineffective managerial support in electrolux vietnam AC

(LUẬN văn THẠC sĩ) ineffective managerial support in electrolux vietnam AC

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessIntcriutionalSdiool of ButlnMSTruong Hieu LamINEFFECTIVE MANAGERIAL SUPPORT IN

(LUẬN văn THẠC sĩ) ineffective managerial support in electrolux vietnam AC N ELECTROLUX VIETNAM ACMASTER OF BUSINESS ADMINISTRATIONSUPERVISOR: DR. NGUYEN PHONG NGUYENHo Chi Minh City - Year 20191https://khothuvien.cori!Table

of ContentsExecutive summary..........................................................................51.c ompany background.......................... (LUẬN văn THẠC sĩ) ineffective managerial support in electrolux vietnam AC

..........................................62.Problem mess...........................................................................82.1.Symptoms.....

(LUẬN văn THẠC sĩ) ineffective managerial support in electrolux vietnam AC

.....................................................................82.1.1.First symptom: Low sales..................................................

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessIntcriutionalSdiool of ButlnMSTruong Hieu LamINEFFECTIVE MANAGERIAL SUPPORT IN

(LUẬN văn THẠC sĩ) ineffective managerial support in electrolux vietnam AC ..........................122.3.Updatedcause-effect map.......................................................182.3.1.Ineffective managerial support..

.............................................182.3.2.Work-life imbalance..........................................................192.3.3.Insufficient (LUẬN văn THẠC sĩ) ineffective managerial support in electrolux vietnam AC

training........................................................202.3.4.Ineffective segmentation.....................................................

(LUẬN văn THẠC sĩ) ineffective managerial support in electrolux vietnam AC

212.4.Potentialproblems..............................................................232.4.1.Ineffective segmentation.................................

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessIntcriutionalSdiool of ButlnMSTruong Hieu LamINEFFECTIVE MANAGERIAL SUPPORT IN

(LUẬN văn THẠC sĩ) ineffective managerial support in electrolux vietnam AC ........................................253.Problem justification.................................................................263.1.Problemdefinit

ion.............................................................263.2.Problemexistence..............................................................27 (LUẬN văn THẠC sĩ) ineffective managerial support in electrolux vietnam AC

3.2.1.Quantitative research findings...............................................273.2.2.Qualitative research findings..............................

(LUẬN văn THẠC sĩ) ineffective managerial support in electrolux vietnam AC

..................293.3.Problem importance...............................................................324.Cause validation.........................

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessIntcriutionalSdiool of ButlnMSTruong Hieu LamINEFFECTIVE MANAGERIAL SUPPORT IN

(LUẬN văn THẠC sĩ) ineffective managerial support in electrolux vietnam AC research findings....................................................365.The set of solutions.........................................................

.........415.1.Training sales manager and supervisor............................................41 (LUẬN văn THẠC sĩ) ineffective managerial support in electrolux vietnam AC

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessIntcriutionalSdiool of ButlnMSTruong Hieu LamINEFFECTIVE MANAGERIAL SUPPORT IN

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