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Michael baker, susan hart product strategy and management

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Nội dung chi tiết: Michael baker, susan hart product strategy and management

Michael baker, susan hart product strategy and management

I Productstrategyand Managements^kerand Susan HartFINANCIAL TIMESPRODUCT STRATEGY ANDMANAGEMENTSECOND EDITIONAMICHAEL BAKER and SUSAN HARTTorontoPears

Michael baker, susan hart product strategy and management son Education LimitedEdinburgh Gate1 larlowEssex CM202JEEnglandand Associated Companies throughout the worldVisit us on the World Wide Web at:wwYV.pea

rsoned.co.ukFirst published in 1988 by Prentice Hall1'irst edition publisited 1999Second edition 2007©Prentice Hall 1999© Pearson Education Limited 20 Michael baker, susan hart product strategy and management

07The rights of Michael Baker and Susan Hart to be identified as authors of this work have been asserted by them in accordance with the Copyright, Des

Michael baker, susan hart product strategy and management

igns and Patents Ad 1988.All rights reserved. No pari of this publication may be reproduced, stored in a retrieval system, or transmitted in any form

I Productstrategyand Managements^kerand Susan HartFINANCIAL TIMESPRODUCT STRATEGY ANDMANAGEMENTSECOND EDITIONAMICHAEL BAKER and SUSAN HARTTorontoPears

Michael baker, susan hart product strategy and management ce permitting restricted copying in the United Kingdom issued by the Copyright Licensing Agency Ltd, Saffron 1 louse, 6 10 Kirby Street, London LC1N 8

1S.All trademarks used herein are the property of their respective owners. The use of any trademark in this text does not vest in the author or publis Michael baker, susan hart product strategy and management

her any trademark ownership rights in such trademarks, nor does the use of such trademarks imply any affiliation with or endorsement of this book by s

Michael baker, susan hart product strategy and management

uch owners.ISBN: ‘>78 0 273 69450 2British Library Cataloguing-in-Publication DataA catalogue record for this book is available from the British Libra

I Productstrategyand Managements^kerand Susan HartFINANCIAL TIMESPRODUCT STRATEGY ANDMANAGEMENTSECOND EDITIONAMICHAEL BAKER and SUSAN HARTTorontoPears

I Productstrategyand Managements^kerand Susan HartFINANCIAL TIMESPRODUCT STRATEGY ANDMANAGEMENTSECOND EDITIONAMICHAEL BAKER and SUSAN HARTTorontoPears

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