Luận văn thạc sĩ factors affecting customer satisfaction in group buying in vietnam
➤ Gửi thông báo lỗi ⚠️ Báo cáo tài liệu vi phạmNội dung chi tiết: Luận văn thạc sĩ factors affecting customer satisfaction in group buying in vietnam
Luận văn thạc sĩ factors affecting customer satisfaction in group buying in vietnam
UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNguyen Thi My ChiFACTORS AFFECTING CUSTOMER SATISFACTION IN GROUP BUYING INVIE Luận văn thạc sĩ factors affecting customer satisfaction in group buying in vietnam ETNAMMASTER OF BUSINESS (Honours)Ho Chi Minh City - 2013UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNguyen Thi My ChiFACTORS AFFECTING CUSTOMER SATISFACTION IN GROUP BUYING INVIETNAMID:60340102MASTER OF BUSINESS (Honours)SUPERVISOR: Dr. Tran Ha Minh QuanHo Chi Minh City-2 Luận văn thạc sĩ factors affecting customer satisfaction in group buying in vietnam 013- I -ABSTRACTRecently, group buying model IS developing rapidly and impressively in Vietnam as a type of online shopping. This study aims al investLuận văn thạc sĩ factors affecting customer satisfaction in group buying in vietnam
igating the motivations that influence customer satisfaction as well as sen ice quality of group buying. This research will find out that service qualUNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNguyen Thi My ChiFACTORS AFFECTING CUSTOMER SATISFACTION IN GROUP BUYING INVIE Luận văn thạc sĩ factors affecting customer satisfaction in group buying in vietnam ying, group buying site, customer satisfaction.- 11 -TABLE OF CONTENTSABSTRACT............................................................iTABLE or CONTENTS..................................................iiLIST OF FIGURES....................................................ivLIST OF TABLES......... Luận văn thạc sĩ factors affecting customer satisfaction in group buying in vietnam .............................................VI.INTRODUCTION....................................................11.Research background................Luận văn thạc sĩ factors affecting customer satisfaction in group buying in vietnam
............................12.Research motivation............................................3.3. Research questions.................................UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNguyen Thi My ChiFACTORS AFFECTING CUSTOMER SATISFACTION IN GROUP BUYING INVIE Luận văn thạc sĩ factors affecting customer satisfaction in group buying in vietnam roup buying...................................................42.Service quality................................................63.Online service quality.........................................8 Luận văn thạc sĩ factors affecting customer satisfaction in group buying in vietnam UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNguyen Thi My ChiFACTORS AFFECTING CUSTOMER SATISFACTION IN GROUP BUYING INVIEGọi ngay
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