Luận văn thạc sĩ quản trị kinh doanh quốc tế MBA (186)
➤ Gửi thông báo lỗi ⚠️ Báo cáo tài liệu vi phạmNội dung chi tiết: Luận văn thạc sĩ quản trị kinh doanh quốc tế MBA (186)
Luận văn thạc sĩ quản trị kinh doanh quốc tế MBA (186)
GaMBA01.X02 - Strategic ManagementINTRODUCTION1The importance of strategic management and the urgency of the subject.Business strategy management is c Luận văn thạc sĩ quản trị kinh doanh quốc tế MBA (186) considered as the leading factor determining the survival and development of enterprises. In another words, without subtle business strategy management, all the economic organization or a financial institution find it hard to survive and sustainably develop. Thereby, it is obviously the core task of Luận văn thạc sĩ quản trị kinh doanh quốc tế MBA (186) any business leader in the world.As for strategic managers in Vietnam today, the implementation of business management strategic is of much more neceLuận văn thạc sĩ quản trị kinh doanh quốc tế MBA (186)
ssary task. As we already know that, most of the Vietnamese enterprises’ scopes are small and medium rooting from the centrally planned economy. In thGaMBA01.X02 - Strategic ManagementINTRODUCTION1The importance of strategic management and the urgency of the subject.Business strategy management is c Luận văn thạc sĩ quản trị kinh doanh quốc tế MBA (186) ment and establishment strategic plans, most of the corporations are influenced from the everyday unplanned activities. That there is no clear direction or no goals can harm the enterprises’ performance and in some cases it can cost their existence.The strategic management helps the organizations, t Luận văn thạc sĩ quản trị kinh doanh quốc tế MBA (186) he enterprises clearly state their own targets, direction and appropriate methodologies to achieve the targets successfully. Carrying out the strategiLuận văn thạc sĩ quản trị kinh doanh quốc tế MBA (186)
c management includes the major following steps: Analyzing context; Drawing out the strategies; Implementing projects and evaluating and taking controGaMBA01.X02 - Strategic ManagementINTRODUCTION1The importance of strategic management and the urgency of the subject.Business strategy management is c Luận văn thạc sĩ quản trị kinh doanh quốc tế MBA (186) he strategies which is considered as the backbone of the strategic management.2Purposes of the research.Group 8: Business Strategy in period 2011 - 2015 of V1COSAGaMBA01.X02 - Strategic ManagementThis record is written with the key purpose of collecting and reorganizing knowledge that has been provi Luận văn thạc sĩ quản trị kinh doanh quốc tế MBA (186) ded in the program, especially the knowledge on strategic management. That would be applied into the real context in order to build up the strategic pLuận văn thạc sĩ quản trị kinh doanh quốc tế MBA (186)
lan via analyzing the in and out effects, deciding the opportunities and challenges, outcomes and shortcomings in the business environment, along withGaMBA01.X02 - Strategic ManagementINTRODUCTION1The importance of strategic management and the urgency of the subject.Business strategy management is c Luận văn thạc sĩ quản trị kinh doanh quốc tế MBA (186) p chose Vinacomin Shipping Agency Joint Stock Company (VICOSA) as the object to the research. As VICOSA is an independent subsidiary of Vietnam National Coal-Mineral Industries Holding Corporation Limited (VINACOMIN), which operates in marine sen ice in QuangNinh province.Our main scope of the resea Luận văn thạc sĩ quản trị kinh doanh quốc tế MBA (186) rch is to find out and analyze the VICOSA's business environment in marine service in QuangNinh province. With the full and kind-hearted help from theLuận văn thạc sĩ quản trị kinh doanh quốc tế MBA (186)
leaders of VICOSA, we made up our mind to choose the topic "Drawing out the business strategy management in the period of 2011-2015 for Vinacomin ShiGaMBA01.X02 - Strategic ManagementINTRODUCTION1The importance of strategic management and the urgency of the subject.Business strategy management is c Luận văn thạc sĩ quản trị kinh doanh quốc tế MBA (186) he following methods:- Data collection: News on domestic and global economy is collected through the internet, specialist magazines especially the magazines issued by the Vietnam National Coal-Mineral Industries Holding Corporation Limited (VINACOMIN); and the information and statistics are accumula Luận văn thạc sĩ quản trị kinh doanh quốc tế MBA (186) ted from the VICOSA’s accountingGroup 8: Business Strategy in period 2011 - 2015 of VICOSAGaMBA0Í.X02 - Strategic Managementbalance sheets, financialLuận văn thạc sĩ quản trị kinh doanh quốc tế MBA (186)
and annual reports.-Methods of analyzing, generalizing and comparing: This report is written as the result of testing and applying knowledge into the GaMBA01.X02 - Strategic ManagementINTRODUCTION1The importance of strategic management and the urgency of the subject.Business strategy management is c Luận văn thạc sĩ quản trị kinh doanh quốc tế MBA (186) tools using for analyzing statistics such as the samples of SWOT, PEST, and IE matrix are flexibly and creatively applied in the research. Internal-external matrix is used in investigating the reality of marine service such as the features of market and the socio-economic in QuangNinh province. Tha Luận văn thạc sĩ quản trị kinh doanh quốc tế MBA (186) t leads to the proposal of the business strategic plans for the period 2011 - 2015 of VICOSA.5The structure of the research.In addition to the abstracLuận văn thạc sĩ quản trị kinh doanh quốc tế MBA (186)
t, conclusion, the list of references, the annex, the table of content, this report is divided into 3 main chapters:Chapter 1: Principal Theory on StrGaMBA01.X02 - Strategic ManagementINTRODUCTION1The importance of strategic management and the urgency of the subject.Business strategy management is c Luận văn thạc sĩ quản trị kinh doanh quốc tế MBA (186) (VICOSA).Chapter 3: Drawing Out Business Strategy For VICOS A in Period 2011 -2015.6Abbreviations.-VICOSA: Vinacomin Shipping Agency Joint Stock Company.-VINACOMIN: Vietnam National Coal-Mineral Industries Holding Corporation Limited.CHAPTER 1PRINCIPAL THEORY ON STRATEGIC MANAGEMENT AND DRAWING OUT Luận văn thạc sĩ quản trị kinh doanh quốc tế MBA (186) BUSINESS STRATEGYGroup 8: Business Strategy in period 2011 - 2015 of VICOSAGaMBA01.X02 - Strategic Management1.1.Theory on business strategy managemenLuận văn thạc sĩ quản trị kinh doanh quốc tế MBA (186)
t.1.1.1.Definition of strategy.In terms of history, the definition of strategy dated back to the ancient Greece, which was engaged in the military sciGaMBA01.X02 - Strategic ManagementINTRODUCTION1The importance of strategic management and the urgency of the subject.Business strategy management is c Luận văn thạc sĩ quản trị kinh doanh quốc tế MBA (186) ch differs according to the point of view of each scholar.GaMBA01.X02 - Strategic ManagementINTRODUCTION1The importance of strategic management and the urgency of the subject.Business strategy management is cGọi ngay
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