Low performing customer service staff in lazmall channel of lazada vietnam

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Nội dung chi tiết: Low performing customer service staff in lazmall channel of lazada vietnam

Low performing customer service staff in lazmall channel of lazada vietnam

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of Business

Low performing customer service staff in lazmall channel of lazada vietnam "I SERVICE STAFF IN LAZMALL CHANNEL OF LAZADA VIETNAMMASTER OF BUSINESS ADMINISTRATIONHo Chi Minh City - Year 20201UNIVERSITY OF ECONOMICS HO CHI MIN

H CITY International School of BusinessUEHIntvrrwtkinal School of BiniiwilHO HOANG VIET LINHLOW PERFORMING CUSTOMER SERVICE STAFF IN LAZMALL CHANNEL O Low performing customer service staff in lazmall channel of lazada vietnam

F LAZADA VIETNAMMASTER OF BUSINESS ADMINISTRATIONSUPERVISOR: Assoc.Prof.Dr. NGUYEN THI MAI TRANGHo Chi Minh City - Year 2020ContentsACKNOWLEDGEMENT...

Low performing customer service staff in lazmall channel of lazada vietnam

...................................3EXECUTIVE SUMMARY....................................4LIST OF ABBREVIATIONS:...............................5LIST O

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of Business

Low performing customer service staff in lazmall channel of lazada vietnam............................................113Problem identification.................................................153.1.Potential problems........

..........................................163.1.1.The first possible problem: Low performing Customer Sendee staff ■■ 173.1.2.The second possible prob Low performing customer service staff in lazmall channel of lazada vietnam

lem: Complicated process.......................233.1.3.IheJiiidjiGisibtejaoblemLConi^CUÌỈ0I11ÊLdemand—253.1.4.Bad experience with product quality and

Low performing customer service staff in lazmall channel of lazada vietnam

delivery sendee................283.2.Problem validation..................................................323.2.1.Eliminating complicated process as ma

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of Business

Low performing customer service staff in lazmall channel of lazada vietnam..................................323.2.3.Eljm.i.nati.ng3Ad expe.r.ienceAvith Prpducjjiuali.tyji.nd De.lhLe.ry s e.ryice as main.

UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of Business