LUẬN văn THẠC sĩ improving service quality the case of united insurance company
➤ Gửi thông báo lỗi ⚠️ Báo cáo tài liệu vi phạmNội dung chi tiết: LUẬN văn THẠC sĩ improving service quality the case of united insurance company
LUẬN văn THẠC sĩ improving service quality the case of united insurance company
VIETNAM NATIONAL UNIVERSITY - HANOIHANOI SCHOOL OF BUSINESSNGUYEN CHIEN THANGIMPROVING SERVIC E QUALITYTHE CASE OF UNITED INSƯRNCE COMPANYMajor: Busin LUẬN văn THẠC sĩ improving service quality the case of united insurance companyness AdministrationCode: 60 34 05MASTER OF BUSINESS ADMINISTRATION THESISSupervisors: Dr Nguyen Viet DungHanoi - 2013TABLE OF CONTENTCHAPTER I: OVERVIEW OF THESIS...........................................................11.1.INTRODUCTION.............................................................. LUẬN văn THẠC sĩ improving service quality the case of united insurance company.....11.2.OBJEC TI\T or SUBJECT..........................................................11.3.SC OPE AND METHODOLOGY or RESEARCH......................LUẬN văn THẠC sĩ improving service quality the case of united insurance company
.......................213.1.Scope of research..........................................................213.2.Method of research......................VIETNAM NATIONAL UNIVERSITY - HANOIHANOI SCHOOL OF BUSINESSNGUYEN CHIEN THANGIMPROVING SERVIC E QUALITYTHE CASE OF UNITED INSƯRNCE COMPANYMajor: Busin LUẬN văn THẠC sĩ improving service quality the case of united insurance companyOF SERVICE QUALITY AND NON-T.IFEINSURANCE BUSINESS......................................................................42.1.DEFINITION AND NATURE OF SERVICE...............................................42.1.1.Definition of service......................................................42.1.2.Nature LUẬN văn THẠC sĩ improving service quality the case of united insurance companyof service..........................................................52.2.Service quality and factors of service quality...............................LUẬN văn THẠC sĩ improving service quality the case of united insurance company
..62.2.1.Definition of service quality..............................................62.2.2.Factors of service quality.................................VIETNAM NATIONAL UNIVERSITY - HANOIHANOI SCHOOL OF BUSINESSNGUYEN CHIEN THANGIMPROVING SERVIC E QUALITYTHE CASE OF UNITED INSƯRNCE COMPANYMajor: Busin LUẬN văn THẠC sĩ improving service quality the case of united insurance companyss.................................152.4.1.Principle of insurance business................1... .................................................... 162.4.2.characterisric of non-life insurance service....................................................... 17CHAPTER 111: RESEARCH METHODOLOGY AND SOME LUẬN văn THẠC sĩ improving service quality the case of united insurance company PRELIMINARYRESULT.................................................................................213.1.Qualitative research.........................LUẬN văn THẠC sĩ improving service quality the case of united insurance company
..................................213.1.1.Design qualitative research...............................................213.1.2.Research model and scale oVIETNAM NATIONAL UNIVERSITY - HANOIHANOI SCHOOL OF BUSINESSNGUYEN CHIEN THANGIMPROVING SERVIC E QUALITYTHE CASE OF UNITED INSƯRNCE COMPANYMajor: Busin LUẬN văn THẠC sĩ improving service quality the case of united insurance companyntitative research..............................................27VIETNAM NATIONAL UNIVERSITY - HANOIHANOI SCHOOL OF BUSINESSNGUYEN CHIEN THANGIMPROVING SERVIC E QUALITYTHE CASE OF UNITED INSƯRNCE COMPANYMajor: BusinGọi ngay
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