Luận văn thạc sĩ improving employees customer oriented behavior at counter a case of agribank to hien thanh branch
➤ Gửi thông báo lỗi ⚠️ Báo cáo tài liệu vi phạmNội dung chi tiết: Luận văn thạc sĩ improving employees customer oriented behavior at counter a case of agribank to hien thanh branch
Luận văn thạc sĩ improving employees customer oriented behavior at counter a case of agribank to hien thanh branch
UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNGUYEN PHUONG THAOIMPROVING EMPLOYEES CUSTOMER-ORIENTED BEHAVIORAT COUNTER: A Luận văn thạc sĩ improving employees customer oriented behavior at counter a case of agribank to hien thanh branch CASE OF AGRIBANK - TO HIEN THANH BRANCHMASTER OF BUSINESS ADMINISTRATIONHo Chi Minh City - Year 2020UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNGUYEN PHUONG THAOIMPROVING EMPLOYEES CUSTOMER-ORIENTED BEHAVIORAT COUNTER: A CASE OF AGRIBANK - TO HIEN THANH BRANCHMASTER OF Luận văn thạc sĩ improving employees customer oriented behavior at counter a case of agribank to hien thanh branchBUSINESS ADMINISTRATIONSUPERVISOR: Dr. NGUYEN THI MAI TRANGHo Chi Minh City - Year 20203EXECUTIVE SUMMARYBanking is the financial institution that proLuận văn thạc sĩ improving employees customer oriented behavior at counter a case of agribank to hien thanh branch
vide the customers related financial sen ices. In recent years, there are the development of several banking corporations in the market with the high UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNGUYEN PHUONG THAOIMPROVING EMPLOYEES CUSTOMER-ORIENTED BEHAVIORAT COUNTER: A Luận văn thạc sĩ improving employees customer oriented behavior at counter a case of agribank to hien thanh branch competition on banking market and this creates the motivation to the bank to change the wav of operating to improve the competitiveness, especially the 100% state-owned banking such as Vietnam Bank of Agricultural and Rural Development (“Agribank”), one of the largest 100% state-owned banking insti Luận văn thạc sĩ improving employees customer oriented behavior at counter a case of agribank to hien thanh branchtution with a long time operation but by customer sen ice style of the government office.Banking activities include all services associated to bankingLuận văn thạc sĩ improving employees customer oriented behavior at counter a case of agribank to hien thanh branch
and financial such as loan, borrowing, deposit, transferring, etc., in which counter transactions that are usually take place at bank branches with fUNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNGUYEN PHUONG THAOIMPROVING EMPLOYEES CUSTOMER-ORIENTED BEHAVIORAT COUNTER: A Luận văn thạc sĩ improving employees customer oriented behavior at counter a case of agribank to hien thanh branchs the image and quality of the bank branch. Hence, it is essential to enhance the customer service linked to direct transactions in all aspects to increase the competitiveness of the bank in marketplace.Since the counter transactions have played a vital role in bank branch activities, especially for Luận văn thạc sĩ improving employees customer oriented behavior at counter a case of agribank to hien thanh branch personal customers; the employees at bank branch have to know how to communicate and deal with customer issues in proper ways, from the procedure guiLuận văn thạc sĩ improving employees customer oriented behavior at counter a case of agribank to hien thanh branch
de to interactive behaviors and other related skills. In refer to Agribank To Hien Thanh C'THT”) Transaction Office, the researcher has tried to leantUNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNGUYEN PHUONG THAOIMPROVING EMPLOYEES CUSTOMER-ORIENTED BEHAVIORAT COUNTER: A Luận văn thạc sĩ improving employees customer oriented behavior at counter a case of agribank to hien thanh branchestigation, the author found that the main cause following this problem being low working motivation and suggest some alternative solutions as well as action plan to improve the situation of this Transaction Office.4ACKNOWLEDGEMENTSIwould like to send special appreciation to my supervisor. Dr. Nguye Luận văn thạc sĩ improving employees customer oriented behavior at counter a case of agribank to hien thanh branchn Thi Mai Trang, and all the other teachers of International School of Business. University of Economics Ho Chi Minh Citv. Without the help, the suppoLuận văn thạc sĩ improving employees customer oriented behavior at counter a case of agribank to hien thanh branch
rt and the guidance from Dr Nguyen Tin Mai Trang and other teachers. I will not be able to complete my master-level course as well as this thesis. ThaUNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNGUYEN PHUONG THAOIMPROVING EMPLOYEES CUSTOMER-ORIENTED BEHAVIORAT COUNTER: A Luận văn thạc sĩ improving employees customer oriented behavior at counter a case of agribank to hien thanh branchys delivering the encouragement toward my learning process including all the activities during this course and this thesis as well. Your patience, support, respect and all your understanding are greatly appreciated.5TABLE OF CONTENTSEXECUTIVE SUMMARY.................................................3 Luận văn thạc sĩ improving employees customer oriented behavior at counter a case of agribank to hien thanh branchACKNOWLEDGEMENTS..................................................4LIST OF FIGURES...................................................7LIST OF TABLES..Luận văn thạc sĩ improving employees customer oriented behavior at counter a case of agribank to hien thanh branch
..................................................71INTRODUCTION..................................................81.1Agribank........................UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNGUYEN PHUONG THAOIMPROVING EMPLOYEES CUSTOMER-ORIENTED BEHAVIORAT COUNTER: A Luận văn thạc sĩ improving employees customer oriented behavior at counter a case of agribank to hien thanh branch.............11UNIVERSITY OF ECONOMICS HO CHI MINH CITYInternational School of BusinessNGUYEN PHUONG THAOIMPROVING EMPLOYEES CUSTOMER-ORIENTED BEHAVIORAT COUNTER: AGọi ngay
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