Marketing strategy for laurier sanitary napkins of kao vietnam
➤ Gửi thông báo lỗi ⚠️ Báo cáo tài liệu vi phạmNội dung chi tiết: Marketing strategy for laurier sanitary napkins of kao vietnam
Marketing strategy for laurier sanitary napkins of kao vietnam
HO CHI MINH CITY OPEN UNIVERSITY UNIVERSITÉ LIBRE DE BRUXELLES SOLVAY BRUSSELS SCHOOL OF ECONOMICS & MANAGEMENTMMC0M8PHAM NGUYEN THUY ANNGUYEN THI NGU Marketing strategy for laurier sanitary napkins of kao vietnam UYET MINHMARKETING STRATEGY FOR LAURIER SANITARY NAPKINS OF KAO VIETNAMMASTER FINAL PROJECTMASTER IN MARKETING AND COMMUNICATION MANAGEMENTinns 111 HOC MỠ If JMTHƯVIỆNAcademic Tutor: Prof. Nguyen Minh Ha Practicing tutor: Bui Thi Thanh HaHo Chi Minh City-2015TABLE OF CONTENTSSTATEMENT OF AUTHENTICAT Marketing strategy for laurier sanitary napkins of kao vietnam ION..........................iACKNOWLEDGEMENTS.....................................iiTABLE OF CONTENTS.................................iiiLIST OF ABBRMarketing strategy for laurier sanitary napkins of kao vietnam
EVIATION................................VLIST OF FIGURES....................................viLIST OF TABLE....................................viiiCHAHO CHI MINH CITY OPEN UNIVERSITY UNIVERSITÉ LIBRE DE BRUXELLES SOLVAY BRUSSELS SCHOOL OF ECONOMICS & MANAGEMENTMMC0M8PHAM NGUYEN THUY ANNGUYEN THI NGU Marketing strategy for laurier sanitary napkins of kao vietnam .................................. 11.3PROJECT OBJECTIVES AND QUESTIONS..........................21.3.1Project objectives.....................................21.3.2Project questions......................................21.4SCOPE AND LIMITATION......................................21.5RESEARCH METHOD Marketing strategy for laurier sanitary napkins of kao vietnam OLOGY......................................31.5.1Desk research (secondary data).........................31.5.2Qualitative research (primary data).....Marketing strategy for laurier sanitary napkins of kao vietnam
...............31.6STRUCTURE OF THE STUDY....................................3CHAPTER 2 : LITERATURE REVIEW...................................42.1CONCHO CHI MINH CITY OPEN UNIVERSITY UNIVERSITÉ LIBRE DE BRUXELLES SOLVAY BRUSSELS SCHOOL OF ECONOMICS & MANAGEMENTMMC0M8PHAM NGUYEN THUY ANNGUYEN THI NGU Marketing strategy for laurier sanitary napkins of kao vietnam ...........................52.2.2Internal analysis......................................72.3SWOT ANALYSIS.............................................72.4MARKETING STRATEGY...................................... 8 Marketing strategy for laurier sanitary napkins of kao vietnam HO CHI MINH CITY OPEN UNIVERSITY UNIVERSITÉ LIBRE DE BRUXELLES SOLVAY BRUSSELS SCHOOL OF ECONOMICS & MANAGEMENTMMC0M8PHAM NGUYEN THUY ANNGUYEN THI NGUGọi ngay
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