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Investor relations ir

VIETNAM NATIONAL UNIVERSITY, HANOI SCHOOL OF BUSINESSMAI THI HONGINVESTOR RELATIONS (IR): AN ANALYSIS IN THE CONTEXT OFVIETINBANKMajor: Business Admin

Investor relations ir nistrationCode: 60 34 05MASTER OF BUSINESS ADMINISTRATION THESISSupervisor: Dr. Nguyen Thanh TrungHanoi-2011ACKNOWLEDGEMENTSTo me, writing a Master th

esis is a challenging task, which requires a lot of time and efforts. My thesis couldn't be completed without the supports of several people. In this Investor relations ir

acknowledgement, I would like to give my thanks to all the people who have given me a lot of supports in this thesis.First of all, 1 would like to exp

Investor relations ir

ress my profound gratitude to my supervisor - Dr. Nguyen Thanh Trung at Hanoi School of Business, who has supervised me during the time of the thesis.

VIETNAM NATIONAL UNIVERSITY, HANOI SCHOOL OF BUSINESSMAI THI HONGINVESTOR RELATIONS (IR): AN ANALYSIS IN THE CONTEXT OFVIETINBANKMajor: Business Admin

Investor relations ir always stay by my side and support me in the research progress.Hanoi School of Business, October 20 ỉ IMai Thi HongABSTRACTINVESTOR RELATIONS (IR): A

N ANALYSIS IN THE CONTEXT OF VIETINBANKMai Thi HongMBA Candidate, 2009 - 2011School of Business - Vietnam National University, HanoiSupervisor: Dr. Ng Investor relations ir

uyen Thanh TrungOctober 2011, 86 pagesMore than 10 years ago, the Vietnam stock market was established, as a result IR activities appeared as a mandat

Investor relations ir

e of listed companies. Now, IR activities in Vietnam haven’t developed yet. In most listed companies, IR activities are just understood as basic infor

VIETNAM NATIONAL UNIVERSITY, HANOI SCHOOL OF BUSINESSMAI THI HONGINVESTOR RELATIONS (IR): AN ANALYSIS IN THE CONTEXT OFVIETINBANKMajor: Business Admin

Investor relations ir ch arc aware of the importance of IR activities and they carried out 1R activities actively and professionally. In Vietnam, now IR is becoming more an

d more popular with the appearance of many 1R service vendors to support listed companies.Vietinbank has been equitized since 2007 and was listed in 2 Investor relations ir

009 with the stock code of CTG. Vietinbank now ranks the second in the banking system in terms of the chartered capital and network, and CTG is in top

Investor relations ir

5 biggest market capitalization in the stock market of Vietnam. At present, Vietinbank has more than 20.000 shareholders including: institutions and

VIETNAM NATIONAL UNIVERSITY, HANOI SCHOOL OF BUSINESSMAI THI HONGINVESTOR RELATIONS (IR): AN ANALYSIS IN THE CONTEXT OFVIETINBANKMajor: Business Admin

Investor relations ir is very necessary to increase chartered capital (tier 1 capital and tier 2 capital). Moreover, Vietinbank is promoting global integration in terms of

banking operations and funds mobilizing. Therefore.iiestablishing good relations with investors is very important, in other words. Victinbank needs t Investor relations ir

o establish professional and standard IR activities.At present, Vietinbank is evaluated to be a pioneer in IR activities in Vietnam when Vietinbank is

Investor relations ir

the first listed companies which established the IR division in Investment department. More than that, Vietinbank always tries out many new IR activi

VIETNAM NATIONAL UNIVERSITY, HANOI SCHOOL OF BUSINESSMAI THI HONGINVESTOR RELATIONS (IR): AN ANALYSIS IN THE CONTEXT OFVIETINBANKMajor: Business Admin

Investor relations ir sional 1R activities that have been shaped in the world. The thesis is aimed to fill this gap.The first chapter gives a brief introduction of the thes

is, including: the necessity of the thesis, the research aims and objectives, the research questions, the research methodology, the scope of the resea Investor relations ir

rch and the significance of the research.The second chapter researches the current theories of IR activities. In this section, the definition, objecti

Investor relations ir

ves, audiences of 1R activities are clearly defined. There is not a perfect model to organize an IR division for all companies; the IR division can re

VIETNAM NATIONAL UNIVERSITY, HANOI SCHOOL OF BUSINESSMAI THI HONGINVESTOR RELATIONS (IR): AN ANALYSIS IN THE CONTEXT OFVIETINBANKMajor: Business Admin

Investor relations ir of one IRO (with or without one deputy IRO), several staff who are in charge of different tasks of 1R activities. Based on some models of implementing

an IR program, the selected model arc 6 steps model: (1) identify the current shareholder base (2) identify the suitable shareholder base (3) identif Investor relations ir

y the gap of shareholder base (4) Conduct market research (5) Select IR tools (6) Implement IR tools.The third chapter gives an introduction of Vietin

Investor relations ir

bank’s operations and the process of equitization. This chapter also provides a careful analysis of IR activities in Victinbank, including the strengt

VIETNAM NATIONAL UNIVERSITY, HANOI SCHOOL OF BUSINESSMAI THI HONGINVESTOR RELATIONS (IR): AN ANALYSIS IN THE CONTEXT OFVIETINBANKMajor: Business Admin

Investor relations ir ivision is not clear (3) some shortbacks with IR activities.The forth Chapter presents the solutions/ recommendations for Victinbank to correct the we

aknesses and to enhance IR activities. To maximize its full potential, the IR division should receive enough acknowledgment from Vietinbank'siiimanage Investor relations ir

ment team. rhe IR division should put under the management of the BOM instead of many levels of management as now. rhe IR division should be organized

Investor relations ir

with one IRO and several staff who are in charge of different tasks of IR activities. Ihe Chapter also provides details of how to implement an IR pro

VIETNAM NATIONAL UNIVERSITY, HANOI SCHOOL OF BUSINESSMAI THI HONGINVESTOR RELATIONS (IR): AN ANALYSIS IN THE CONTEXT OFVIETINBANKMajor: Business Admin

Investor relations ir domestic and foreign) and have more foreign institutional investors. I'he market research finds out the characteristics of each category of investors

. Based on that, the 5th and 6th step present the detailed actions to achieve the suitable shareholder base.iv Investor relations ir

VIETNAM NATIONAL UNIVERSITY, HANOI SCHOOL OF BUSINESSMAI THI HONGINVESTOR RELATIONS (IR): AN ANALYSIS IN THE CONTEXT OFVIETINBANKMajor: Business Admin

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