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The role of spatial presence in establishing customer engagement in the mobile retail applications a contingency perspective.

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Nội dung chi tiết: The role of spatial presence in establishing customer engagement in the mobile retail applications a contingency perspective.

The role of spatial presence in establishing customer engagement in the mobile retail applications a contingency perspective.

MINISTRY OF EDUCATION AND TRAININGUNIVERSITY OF ECONOMICS HO CHI MINH CITYHO XUAN HUONGTHE ROLE OF SPATIAL PRESENCE IN ESTABLISHING CUSTOMER ENGAGEMEN

The role of spatial presence in establishing customer engagement in the mobile retail applications a contingency perspective.NT IN THE MOBILE RETAIL APPLICATIONS:A CONTINGENCY PERSPECTIVEPH.D. THESISHQ CHI MINHGIT-¥-~2ft21MINISTRY OF EDUCATION AND TRAININGUNIVERSITY OF ECONO

MICS HO CHI MINH CITYHO XUAN HUONGTHE ROLE OF SPATIAL PRESENCE INESTABLISHING CUSTOMERENGAGEMENT IN THE MOBILE RETAILAPPLICATIONS:A CONTINGENCY PERSPE The role of spatial presence in establishing customer engagement in the mobile retail applications a contingency perspective.

CTIVEPH.D. THESISMAJOR: COMMERCIAL BUSINESSCODE: 9340121SUPERVISORS:PROF. DR. NGUYEN DONG PHONGASSOC. PROF. DR. LE NHAT HANHHO ( HI MINH Ct t ViDECLAR

The role of spatial presence in establishing customer engagement in the mobile retail applications a contingency perspective.

ATIONI certify that this thesis contains no material previously published by any other person except where due acknowledgment has been made.rhe conten

MINISTRY OF EDUCATION AND TRAININGUNIVERSITY OF ECONOMICS HO CHI MINH CITYHO XUAN HUONGTHE ROLE OF SPATIAL PRESENCE IN ESTABLISHING CUSTOMER ENGAGEMEN

The role of spatial presence in establishing customer engagement in the mobile retail applications a contingency perspective.. Nguyen Dong Phong and Associate Professor Dr. Le Nhai Hanh. rhe thesis has been cartied out since the official commencement date of the approved Ph.

D. program.Ho Xuan HuongDate: 02nd February 2023ACKNOWLEDGEMENTI would like to take this opportunity to express my gratitude to all of those who have The role of spatial presence in establishing customer engagement in the mobile retail applications a contingency perspective.

supported me in so many ways to make this thesis possible and make my Ph.D. journey to be a unique experience that I will cherish forever.My most hear

The role of spatial presence in establishing customer engagement in the mobile retail applications a contingency perspective.

ty gratitude is to my dear supervisors, Professor Dr. Nguyen Dong Phong and Associate Professor Dr. Le Nhat Hanh. I am deeply grateful for the knowled

MINISTRY OF EDUCATION AND TRAININGUNIVERSITY OF ECONOMICS HO CHI MINH CITYHO XUAN HUONGTHE ROLE OF SPATIAL PRESENCE IN ESTABLISHING CUSTOMER ENGAGEMEN

The role of spatial presence in establishing customer engagement in the mobile retail applications a contingency perspective.e me to do academic research. That journey will never come to an end.I also wish to especially thank Full Professor Julian Ming-Sung Cheng from Nation

al Central University, Distinguished Professor Ian Phau from Curtin University, and Distinguished Professor Joseph F. Hair from the University of Sout The role of spatial presence in establishing customer engagement in the mobile retail applications a contingency perspective.

h Alabama for very valuable feedback on my thesis research model and methodology.This thesis would not be completed without the huge support and coope

The role of spatial presence in establishing customer engagement in the mobile retail applications a contingency perspective.

ration from many UEH academic lecturers, especially from the School of International Business - Marketing and School of Management. I also wish to ack

MINISTRY OF EDUCATION AND TRAININGUNIVERSITY OF ECONOMICS HO CHI MINH CITYHO XUAN HUONGTHE ROLE OF SPATIAL PRESENCE IN ESTABLISHING CUSTOMER ENGAGEMEN

The role of spatial presence in establishing customer engagement in the mobile retail applications a contingency perspective.usiness Administration staff.I am also grateful to all of my old colleagues from Nha Trang University and would like to share this greatest moment wit

h all of my dear friends, who are always beside me during this long but absolutely worthy journey.And the deepest thank is to my beloved family for th The role of spatial presence in establishing customer engagement in the mobile retail applications a contingency perspective.

eir unconditional love, encouragement, and non-stop support. This is the best achievement for my parents, sister, brother, and myself.

MINISTRY OF EDUCATION AND TRAININGUNIVERSITY OF ECONOMICS HO CHI MINH CITYHO XUAN HUONGTHE ROLE OF SPATIAL PRESENCE IN ESTABLISHING CUSTOMER ENGAGEMEN

MINISTRY OF EDUCATION AND TRAININGUNIVERSITY OF ECONOMICS HO CHI MINH CITYHO XUAN HUONGTHE ROLE OF SPATIAL PRESENCE IN ESTABLISHING CUSTOMER ENGAGEMEN

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