Factors influencing customer satisfaction and continued intention to use mobile food ordering apps in vietnam
➤ Gửi thông báo lỗi ⚠️ Báo cáo tài liệu vi phạmNội dung chi tiết: Factors influencing customer satisfaction and continued intention to use mobile food ordering apps in vietnam
Factors influencing customer satisfaction and continued intention to use mobile food ordering apps in vietnam
VIETNAM NATIONAL UNIVERSITY. HANOIVIETNAM JAPAN UNIVERSITYNGUYEN THINGOC TRAMFACTORS INFLUENCING CUSTOMER SATISFACTION AND CONTINUED INTENTION TO USE Factors influencing customer satisfaction and continued intention to use mobile food ordering apps in vietnam MOBILE FOOD ORDERING APPS IN VIETNAMMASTER’S THESISVIETNAM NATIONAL UNIVERSITY. HANOIVIETNAM JAPAN UNIVERSITYNGUYEN THI NGOC TRAMFACTORS INFLUENCING CUSTOMER SATISFACTION AND CONTINUEDINTENTION TO USE MOBILE FOOD ORDERING APPS IN VIETNAMMAJOR: BUSINESS ADMINISTRATIONCODE: 8340101.01RESEARCH SUPERVI Factors influencing customer satisfaction and continued intention to use mobile food ordering apps in vietnam SOR:PROF. DR. MOTONARITANABUDR. YOSHIFUMI HINOHanoi, 2021ACKNOWLEDGEMENTI would like to express my sincere gratitude to all those who supported me toFactors influencing customer satisfaction and continued intention to use mobile food ordering apps in vietnam
finish this study.I would like to express my deepest gratitude to my supervisors. Prof. Dr. Tanabu Molonari and Dr. Yoshiiumi Ilino. I really appreciaVIETNAM NATIONAL UNIVERSITY. HANOIVIETNAM JAPAN UNIVERSITYNGUYEN THINGOC TRAMFACTORS INFLUENCING CUSTOMER SATISFACTION AND CONTINUED INTENTION TO USE Factors influencing customer satisfaction and continued intention to use mobile food ordering apps in vietnam cuss my difficulties and ask questions. Your thorough guidance and suggestions not only helped me solve my problems but also encouraged me to consider other new perspectives that I failed to take into account. You really helped me a lot and I'm really thankful.I would like to express my sincere than Factors influencing customer satisfaction and continued intention to use mobile food ordering apps in vietnam ks to Prof. Matsui Yoshiki, Prof. Kuruta Hisashi for all of your support. From the joint seminar every week. I have chances to receive your valuable sFactors influencing customer satisfaction and continued intention to use mobile food ordering apps in vietnam
upports. You always listen attentively to my problems and give me valuable suggestions to help me find solutions and improve my thesis.My gratitude goVIETNAM NATIONAL UNIVERSITY. HANOIVIETNAM JAPAN UNIVERSITYNGUYEN THINGOC TRAMFACTORS INFLUENCING CUSTOMER SATISFACTION AND CONTINUED INTENTION TO USE Factors influencing customer satisfaction and continued intention to use mobile food ordering apps in vietnam t all my journey al VJU.My sincere thank goes to my dear friends at VJU w ho shared with me this memorable two years. All the hard works and fun I have experienced with you will be my treasure in life. I love you all.Finally. I am gratetill to my family for always giving me the warmest encouragement Factors influencing customer satisfaction and continued intention to use mobile food ordering apps in vietnam . Thank you for always supporting and believing in me. Mom. Dad. you arc my heroes.ABSTRACTPurpose - The purpose of this research is to examine firstFactors influencing customer satisfaction and continued intention to use mobile food ordering apps in vietnam
what are the factors influencing customer satisfaction of MFOAs in Vietnam: second is whether Various Food Choices positively influence customer satisVIETNAM NATIONAL UNIVERSITY. HANOIVIETNAM JAPAN UNIVERSITYNGUYEN THINGOC TRAMFACTORS INFLUENCING CUSTOMER SATISFACTION AND CONTINUED INTENTION TO USE Factors influencing customer satisfaction and continued intention to use mobile food ordering apps in vietnam hodology/ approach - The research will be implemented through 282 responses of customers who are currently using MFOAs in Vietnam. The hypothesized associations between all variables are investigated using structural equation modeling.Findings -The finding shows that Customer Satisfaction was signif Factors influencing customer satisfaction and continued intention to use mobile food ordering apps in vietnam icantly predicted by the roles of Various Food Choices. System Quality, Service Quality and Perceived Promotions. However, the current study found thaFactors influencing customer satisfaction and continued intention to use mobile food ordering apps in vietnam
t Price Value has no impact on Customer Satisfaction of MFOAs users in Vietnam but can make impact on Continued Intention to Use directly. AdditionallVIETNAM NATIONAL UNIVERSITY. HANOIVIETNAM JAPAN UNIVERSITYNGUYEN THINGOC TRAMFACTORS INFLUENCING CUSTOMER SATISFACTION AND CONTINUED INTENTION TO USE Factors influencing customer satisfaction and continued intention to use mobile food ordering apps in vietnam emotional reactions to MFOAs design would provide critical design information to designers and providers. Such insights would assist and guide MFOAs providers in Vietnam in determining which design aspects may enhance and encourage specific customer feelings and behaviors, particularly those that b Factors influencing customer satisfaction and continued intention to use mobile food ordering apps in vietnam enefit their business. The findings of the study give restaurants and communications providers with relevant and helpful information on how to createFactors influencing customer satisfaction and continued intention to use mobile food ordering apps in vietnam
efficient operational strategies for the food delivery industry in Vietnam. Considerable attention should be paid to the role of Various Food Choice wVIETNAM NATIONAL UNIVERSITY. HANOIVIETNAM JAPAN UNIVERSITYNGUYEN THINGOC TRAMFACTORS INFLUENCING CUSTOMER SATISFACTION AND CONTINUED INTENTION TO USE Factors influencing customer satisfaction and continued intention to use mobile food ordering apps in vietnam ntly to the existing understanding of the critical factors affecting the effective implementation of MFOAs in Vietnam. The current study focused on customer satisfaction and customer's continued intention to use. ratherthan on testing aspects of customer intention and initial adoption, as is commonl Factors influencing customer satisfaction and continued intention to use mobile food ordering apps in vietnam y done in prior studies on MFOAs in Vietnam. Adding Various Food Choices to the current successful Catering App Success Model (Y. s. Wang et al. (2019Factors influencing customer satisfaction and continued intention to use mobile food ordering apps in vietnam
). In addition to its contribution to theory, this study offers a knowledge of the key variables that should be addressed in the development of functiVIETNAM NATIONAL UNIVERSITY. HANOIVIETNAM JAPAN UNIVERSITYNGUYEN THINGOC TRAMFACTORS INFLUENCING CUSTOMER SATISFACTION AND CONTINUED INTENTION TO USE Factors influencing customer satisfaction and continued intention to use mobile food ordering apps in vietnam ENTSACKNOWLEDGEMENT.........................................................VIETNAM NATIONAL UNIVERSITY. HANOIVIETNAM JAPAN UNIVERSITYNGUYEN THINGOC TRAMFACTORS INFLUENCING CUSTOMER SATISFACTION AND CONTINUED INTENTION TO USEGọi ngay
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