Study on promotional activities of halong bay tourism

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Study on promotional activities of halong bay tourism

Hanoi UniversityFaculty of Management and Tourism***STUDY ON PROMOTIONAL ACTIVIES OFHALONG BAY TOURISMSubmitted by"I I i Ngo Thu Ha L IA thesis submit

Study on promotional activities of halong bay tourism tted as the requirement for the degree of Bachelor of Tourism ManagementHanoi, November 2008Hanoi UniversitynRHIIMIISilllll69109Hanoi UniversityFacult

y of Management and TourismSTUDY ON PROMOTIONAL ACTIVIES OFHALONG BAY TOURISMSubmitted byNgo Thu HaA thesis submitted as the requirement for the degre Study on promotional activities of halong bay tourism

e ofBachelor of Tourism Management(HiTMƯVIÉNOẠIHOC HANOI H*MOI UNiVf RSITY UMjutY69^09Hanoi, November 2008TABLE OF CONTENTSTATEMENT OF AUTHORSHIP.....

Study on promotional activities of halong bay tourism

.................................5ACKNOWLEDGEMENT..............................................6ABBREVIATIONS.........................................

Hanoi UniversityFaculty of Management and Tourism***STUDY ON PROMOTIONAL ACTIVIES OFHALONG BAY TOURISMSubmitted by"I I i Ngo Thu Ha L IA thesis submit

Study on promotional activities of halong bay tourism proach......................................10I. I. I. Research area of concern............................101.1.2.Research...........................

...................II1.2.Executive summary.....................................121.2.1.Tourism Promotion Structure and Co-operation.........121.2.2.Ta Study on promotional activities of halong bay tourism

rget Markets.......................................14

Hanoi UniversityFaculty of Management and Tourism***STUDY ON PROMOTIONAL ACTIVIES OFHALONG BAY TOURISMSubmitted by"I I i Ngo Thu Ha L IA thesis submit