Summit education services transition from niche market to mass market
➤ Gửi thông báo lỗi ⚠️ Báo cáo tài liệu vi phạmNội dung chi tiết: Summit education services transition from niche market to mass market
Summit education services transition from niche market to mass market
UNIVERSITE DE NANTESAE NANTESICONOMII A MANJUtiMFNTINTEPNAnONAL SCHOOLYear 2016-2018SUMMIT EDUCATION SERVICES TRANSITION FROM NICHE -MARKET TO -MASS - Summit education services transition from niche market to mass market -MARKET.Author : Le Ngoe KhanhAdvisor : Dr. Tran Thi Bich HanhHanoi, June 2018Contents1Introduction.....................................................................42Theoretical background...........................................................62.1.What is marketing........................... Summit education services transition from niche market to mass market .................................62.1.1.Product......................................................................62.1.2.Price.....................Summit education services transition from niche market to mass market
...................................................72.1.3.Place........................................................................92.1.4.PromotioUNIVERSITE DE NANTESAE NANTESICONOMII A MANJUtiMFNTINTEPNAnONAL SCHOOLYear 2016-2018SUMMIT EDUCATION SERVICES TRANSITION FROM NICHE -MARKET TO -MASS - Summit education services transition from niche market to mass market 112.2.1.Education and education service.............................................113Methodology.....................................................................123.1.Interview...................................................................123.1.1.Interview method........................... Summit education services transition from niche market to mass market .................................123.1.2.Interview conclusion........................................................133.2.Secondary research:........Summit education services transition from niche market to mass market
.................................................143.2.1.Secondary data research:English learning in Vietnam........................143.3.Primary reseUNIVERSITE DE NANTESAE NANTESICONOMII A MANJUtiMFNTINTEPNAnONAL SCHOOLYear 2016-2018SUMMIT EDUCATION SERVICES TRANSITION FROM NICHE -MARKET TO -MASS - Summit education services transition from niche market to mass market .3.2.Primary data researchmethod................................................173.3.3.Sampling and collectingdata................................................183.3.4.Results.....................................................................193.3.5.Conclusion on data........................... Summit education services transition from niche market to mass market ...............................264Marketing plan for Summit Education Services....................................274.1.Vision and mission............Summit education services transition from niche market to mass market
..............................................274.1.1.Vision......................................................................274.1.2.Mission:....UNIVERSITE DE NANTESAE NANTESICONOMII A MANJUtiMFNTINTEPNAnONAL SCHOOLYear 2016-2018SUMMIT EDUCATION SERVICES TRANSITION FROM NICHE -MARKET TO -MASS - Summit education services transition from niche market to mass market 274.2.1.Strengths...................................................................28UNIVERSITE DE NANTESAE NANTESICONOMII A MANJUtiMFNTINTEPNAnONAL SCHOOLYear 2016-2018SUMMIT EDUCATION SERVICES TRANSITION FROM NICHE -MARKET TO -MASS -Gọi ngay
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