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The main factors impacting saint cobains customers purchasing involvement

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Nội dung chi tiết: The main factors impacting saint cobains customers purchasing involvement

The main factors impacting saint cobains customers purchasing involvement

0OUMOPEN UNIVERSITY MALAYSIARESEARCH PROJECT (BMBR5103)THE MAIN FACTORS IMPACTING SAINT GOB AIN’SCUSTOMER’S PURCHASING INVOLVEMENTSTUDENT’S FULL NAMES

The main factors impacting saint cobains customers purchasing involvement STUDENT IDINTAKEADVISOR’S NAME & TITLE: TRINH VU HOAI PHUONG: 2452601: September 2013: Dr. KHAI NGUYENHUTECH LIBRARY1-64*0______42005Advisor’s Assessm

entOPEN UNIVERSITY MALAYSIAÍÙ KXX O' Ik'ClOC -LW.Advisor’s signaturePage 2•OPEN UNIVERSITY MALAYSIASƠKXX > irtv>cPREFACEThis thesis will present about The main factors impacting saint cobains customers purchasing involvement

Saint Gobain Vietnam and how following factors impact to its customer purchasing goods1)Public opinion toward advertising2)Centrality of visual produ

The main factors impacting saint cobains customers purchasing involvement

ct aesthetics.3)Value consciousness and coupon proneness.4)Service quality.I would like to extend special thanks to Dr. Khai Nguyen who instructs me d

0OUMOPEN UNIVERSITY MALAYSIARESEARCH PROJECT (BMBR5103)THE MAIN FACTORS IMPACTING SAINT GOB AIN’SCUSTOMER’S PURCHASING INVOLVEMENTSTUDENT’S FULL NAMES

The main factors impacting saint cobains customers purchasing involvement ve discussed their thoughts, contributed their ideas and help to collect data for this thesis.I also would like to thanks my husband who always gives

me the best support during MBA course.Yours sincerely,Trinh Vu Hoai PhuongPage 3 The main factors impacting saint cobains customers purchasing involvement

0OUMOPEN UNIVERSITY MALAYSIARESEARCH PROJECT (BMBR5103)THE MAIN FACTORS IMPACTING SAINT GOB AIN’SCUSTOMER’S PURCHASING INVOLVEMENTSTUDENT’S FULL NAMES

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