RESEARCH ON THE RECENT MOVEMENT OF VIETNAMESE CONFECTIONERY MARKET AND POTENTIAL STRATEGIES FOR HAI HA CONFECTIONERY JOINT-STOCK COMPANY (HAIHAC
➤ Gửi thông báo lỗi ⚠️ Báo cáo tài liệu vi phạmNội dung chi tiết: RESEARCH ON THE RECENT MOVEMENT OF VIETNAMESE CONFECTIONERY MARKET AND POTENTIAL STRATEGIES FOR HAI HA CONFECTIONERY JOINT-STOCK COMPANY (HAIHAC
RESEARCH ON THE RECENT MOVEMENT OF VIETNAMESE CONFECTIONERY MARKET AND POTENTIAL STRATEGIES FOR HAI HA CONFECTIONERY JOINT-STOCK COMPANY (HAIHAC
Tran Bao T. NguyenRESEARCH ON THE RECENT MOVEMENT OF VIETNAMESE CONFECTIONERY MARKET AND POTENTIAL STRATEGIES FOR HAI HA CONFECTIONERY JOINT-STOCK COM RESEARCH ON THE RECENT MOVEMENT OF VIETNAMESE CONFECTIONERY MARKET AND POTENTIAL STRATEGIES FOR HAI HA CONFECTIONERY JOINT-STOCK COMPANY (HAIHAC MPANY (HAIHACO)Degree Programme in Innovative Business Services2016samkSírtavrtì twisty of SciencesRESEARCH ON THE RECENT MOVEMENT OF VIETNAMESE CONFECTIONERY MARKET AND POTENTIAL STRATEGIES FOR HAI HA CONFECTIONERY JOINT-STOCK COMPANY (HAIHACO)Nguyen. Tin Bao TranSatakunnan anunattikorkeakoulu, Sat RESEARCH ON THE RECENT MOVEMENT OF VIETNAMESE CONFECTIONERY MARKET AND POTENTIAL STRATEGIES FOR HAI HA CONFECTIONERY JOINT-STOCK COMPANY (HAIHAC akunta University of Applied SciencesDegree Programme in Innovative Business Services42552Supervisor: Salahub. JeffreyNumber of pages: 42Keywords: conRESEARCH ON THE RECENT MOVEMENT OF VIETNAMESE CONFECTIONERY MARKET AND POTENTIAL STRATEGIES FOR HAI HA CONFECTIONERY JOINT-STOCK COMPANY (HAIHAC
fectionery, market trend, industry. Vietnam. HaihacoThe purpose of tilts thesis IS to give the audiences a solid report about the cunent status of theTran Bao T. NguyenRESEARCH ON THE RECENT MOVEMENT OF VIETNAMESE CONFECTIONERY MARKET AND POTENTIAL STRATEGIES FOR HAI HA CONFECTIONERY JOINT-STOCK COM RESEARCH ON THE RECENT MOVEMENT OF VIETNAMESE CONFECTIONERY MARKET AND POTENTIAL STRATEGIES FOR HAI HA CONFECTIONERY JOINT-STOCK COMPANY (HAIHAC buying Vietnamese products. The reason for this new trend is because those Vietnamese companies lack an understanding consumer wants and needs: low capital, out-of-date technology and old manufacturing chains, low productivity, unattractive packaging, poor quality products and conservatism in doing RESEARCH ON THE RECENT MOVEMENT OF VIETNAMESE CONFECTIONERY MARKET AND POTENTIAL STRATEGIES FOR HAI HA CONFECTIONERY JOINT-STOCK COMPANY (HAIHAC business. Furthermore. Vietnam is now trading openly with the world so those international brands and companies are entering Vietnam rapidly. This alsRESEARCH ON THE RECENT MOVEMENT OF VIETNAMESE CONFECTIONERY MARKET AND POTENTIAL STRATEGIES FOR HAI HA CONFECTIONERY JOINT-STOCK COMPANY (HAIHAC
o means the competition between domestic and international companies will also increase dramatically. In conclusion, these Vietnamese companies in genTran Bao T. NguyenRESEARCH ON THE RECENT MOVEMENT OF VIETNAMESE CONFECTIONERY MARKET AND POTENTIAL STRATEGIES FOR HAI HA CONFECTIONERY JOINT-STOCK COM RESEARCH ON THE RECENT MOVEMENT OF VIETNAMESE CONFECTIONERY MARKET AND POTENTIAL STRATEGIES FOR HAI HA CONFECTIONERY JOINT-STOCK COMPANY (HAIHAC t department, and in packaging and marketing campaigns. Never stop learning and absorbing from the world to prepare the best strategies ill leading the market.2TABLE OF CONTENTS1.INTRODUCTION..........................................................41.1General introduction........................... RESEARCH ON THE RECENT MOVEMENT OF VIETNAMESE CONFECTIONERY MARKET AND POTENTIAL STRATEGIES FOR HAI HA CONFECTIONERY JOINT-STOCK COMPANY (HAIHAC ........................41.2Current status of Confectionery industry in Vietnam....................41.3Hai Ha Confectionery Joint-Stock Company introdRESEARCH ON THE RECENT MOVEMENT OF VIETNAMESE CONFECTIONERY MARKET AND POTENTIAL STRATEGIES FOR HAI HA CONFECTIONERY JOINT-STOCK COMPANY (HAIHAC
uction:.................7J. 3. I General information:..............................................7ỉ. Ĩ. 2 Forming and developing process:...........Tran Bao T. NguyenRESEARCH ON THE RECENT MOVEMENT OF VIETNAMESE CONFECTIONERY MARKET AND POTENTIAL STRATEGIES FOR HAI HA CONFECTIONERY JOINT-STOCK COM RESEARCH ON THE RECENT MOVEMENT OF VIETNAMESE CONFECTIONERY MARKET AND POTENTIAL STRATEGIES FOR HAI HA CONFECTIONERY JOINT-STOCK COMPANY (HAIHAC .............102.1Thesis tittle..................................................102.2Thesis purpose.................................................103.RESEARCH METHODOLOGY...........................................113.1Research hypothesis............................................113.2Research me RESEARCH ON THE RECENT MOVEMENT OF VIETNAMESE CONFECTIONERY MARKET AND POTENTIAL STRATEGIES FOR HAI HA CONFECTIONERY JOINT-STOCK COMPANY (HAIHAC thods...............................................114.DATA STUDY AND ANALYSIS...........................144.1Secondary data analysis................RESEARCH ON THE RECENT MOVEMENT OF VIETNAMESE CONFECTIONERY MARKET AND POTENTIAL STRATEGIES FOR HAI HA CONFECTIONERY JOINT-STOCK COMPANY (HAIHAC
....................4.1.1 Operating Activities in 2015............................4 1.2 Reviews from Board of Director on operating activities4.2PrimaTran Bao T. NguyenRESEARCH ON THE RECENT MOVEMENT OF VIETNAMESE CONFECTIONERY MARKET AND POTENTIAL STRATEGIES FOR HAI HA CONFECTIONERY JOINT-STOCK COMTran Bao T. NguyenRESEARCH ON THE RECENT MOVEMENT OF VIETNAMESE CONFECTIONERY MARKET AND POTENTIAL STRATEGIES FOR HAI HA CONFECTIONERY JOINT-STOCK COMGọi ngay
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